15 Tips From Hyped On Getting The Most From Your LinkedIn Profile
Jamie Barlow
????♂? Director of Hyp3d Ltd ?? | ?? Business Owner ?? | ?? Marketeer & Consultant ?? | ?? Speaker & Content Creator ????
1: Keep your file up to date. Here are two areas you must keep up to date:
? Professional Headline
? Location and Industry
2: Only use professional photos. Make sure your face looks towards the centre of the page, rather than off-screen.
3: Brand your profile with a background photo. Recommended resolution is 1400 x 425.
4: Write a seriously good ’Summary’. It doesn’t matter whether you write in the first person or third person, just be consistent throughout your profile.
5: Post regularly, but don’t overuse it. Post should be relevant to your connections and informative. Posting too often will result in connections un-following you.
6: Typos. This should be obvious, but double check. Poor grammar and misspellings are a big no.
7: Using the right keywords in your profile is key to being found. Think about the keywords that are relevant to your industry.
8: Ensure your profile has a vanity URL, here is how to change your profiles URL - https://www.google.co.uk/search?newwindow=1&client=firefox-b-ab&q=change+linkedin+url&spell=1&sa=X&ved=0ahUKEwjU0bz6-PbUAhVBIcAKHREJB7wQvwUIJSgA&biw=1354&bih=1045
9: Add new sections to your profile to include things like, volunteering, languages, awards etc. The more you add, the more your profile will appear in search results.
10: Clean up your endorsements. You can delete endorsements you do not want and you can re-order them so the most relevant are shown first.
11: Personalise your invitations to connect. The standard connection message is dull and un-personable. Let people know why you think they should connect with you. Perhaps mention when you met them.
12: Publish great (long) posts.
13: Browse openly or secretly. LinkedIn allows you to change the settings as to whether people can tell if you have looked at their profile or not. Think about whether you want them to know that you’ve looked at their profile or not. Here’s how to change the settings - https://www.dhirubhai.net/help/linkedin/answer/49410/browsing-profiles-in-private-and-semi-private-mode?lang=en
14: Be positive on your comments. People like to be connected to positive people.
15: Give and Ask for recommendations. You can write what you like, but someone else saying how great you are adds depth to your credibility.