15 Best Online Survey Tools of 2024

In today’s digital age, gathering data and information is very crucial in making wise and informed decisions and analyses. Whether you are a small business getting customer feedback, a faculty member evaluating student satisfaction, or a professional or a freelancer conducting market research, the use of data can go a long way.?

One of the best forms and most effective ways to collect valuable data is through online surveys.

Because of this growing demand, a lot of online survey tool providers have emerged over the past years. And with a plethora of options just a tap of our fingers, it is really hard to know which one will suit your needs.?

That is why to help you find the right online survey tool for you, we have a list of the best platforms that offer the best features that you can use this 2024.

We’ve listed these tools based on their main features which include user-friendly interfaces, customization options, robust analytics, seamless integration capabilities, and the availability of a free plan.

1. Google Forms

Google Forms is one of the most popular and free options when creating online surveys. You can create surveys effortlessly with its user-friendly interface. You can do a variety of question types from multiple-choice to open-ended.?

Google Forms is also integrated with Google Sheets to access your survey results and analyze your data. You can also share it with your team in real-time. Google Forms is an ideal choice for those looking for a straightforward online survey tool.?

However, Google Forms may not be ideal for survey creators who are looking for more complex features because of its limited customization options. Also, its reporting and data analysis are too simple for users who are looking for more sophisticated data analysis and reporting.?

2. SurveyMonkey

Another established name when it comes to online survey creation is SurveyMonkey. It offers a free plan but also has premium options. Their free version allows you to create 10 questions per survey and 40 responses per questionnaire.?

The platform’s interface is very intuitive and you can also customize your survey. It can be used by beginners and experienced survey creators.?

If you are working on a bigger audience or market but don’t want to spend money, SurveyMonkey may not be for you since its free version is quite limited. And its premium pricing can be a bit higher as compared to other alternatives in the market.?

Moreover, users who have specific design and branding requirements might find SurveyMonkey a bit limited when it comes to customization.

3. Tandem Surveys

Tandem Surveys offers a free plan and free trial where users can create unlimited surveys and responses. It also has great collaboration tools and powerful real-time reporting and analytics. Its interface is very straightforward with its intuitive survey dashboard. It is an ideal tool for small businesses looking for customer feedback, organizations looking for employee experience surveys, faculty for student evaluations, or professionals for market research.?

Its free plan also offers a range of question types, customizable themes, and real-time collaboration features.?

An emerging player in the online survey market, Tandem Surveys, offers professional-looking surveys that offer power insights reporting. Its premium plan is more cost-effective as compared with other alternatives in the market.?

4. Typeform

Typeform’s unique selling point is its visually appealing and interactive survey design. It has a free version that offers unlimited surveys and questions. Thus, it is an ideal choice for survey users and creators who are working with bigger respondents whilst prioritizing design aesthetics.?

Typeform’s conversational approach can be very engaging to respondents. This can result in higher completion rates.?

Despite its free version, Typeform can be expensive on certain usage levels especially if you are looking for more room for customization and advanced survey features. Also, its interface is too design-focused making it less suitable for complex or data-intensive surveys.?

5. Microsoft Forms

Microsoft Forms is also a free survey tool. It is seamlessly integrated with Office 365 which allows you to create surveys, quizzes, and polls. It is integrated with other Office 365 tools, especially with Excel which allows collaboration and real-time analytics.?

It’s very straightforward and caters to educators, individuals and businesses.?

However, Microsoft Forms has limited customization and advanced feature options as compared to other alternatives in the market. Thus, it may not be compatible with other users who are looking for more specific survey requirements.?

6. Zoho Survey

Zoho Survey is known for its versatility and comprehensive features that are available in its free plan. Under its free plan, you can create unlimited surveys and questions. It also has robust reporting and analytics features. It also supports multiple question types, customization options, and integration with other Zoho applications.?

However, unlike other easy-to-use online survey tool in the market, Zoho Survey is less intuitive and user-friendly. It can be time-consuming to learn for beginners to access and navigate its interface.?

Also, online survey creators who are looking for more advanced survey creation may find Zoho Survey lacking certain features and customization options when compared with other alternatives in the market.?

7. Formplus

Another user-friendly online survey tool is Formplus which offers a free plan and free trial. You can easily create surveys with its drag-and-drag form builder. Moreover, the free plan offers unlimited forms and responses, making it an ideal choice for survey creators working with projects of varying scales. It has also a great customization option that you can use to match it with your branding.?

On the other hand, Formplus may not be an ideal option for some users because of its reporting and analytics limitations which is very important when it comes to in-depth analysis of survey data.?

Also, it is hard to integrate third-party apps or tools as compared with the other survey options in the market.?

8. LimeSurvey

An open-source survey platform, LimeSurvey provides a powerful set of customization features. It has a free version that allows unlimited surveys and responses making it an ideal choice for researchers or educators who don’t want to spend on surveys.?

It also offers a range of question types, survey branching and token-based participant management.?

However, LimeSurvey can be hard to use because of its less intuitive interface. It also has limited customer support options, unlike other survey tools in the market with more comprehensive assistance and resources.?

9. SoGoSurvey

SoGoSurvey is another survey platform that offers a free plan and free trial. It is also very user-friendly and offers a variety of question types. It has advanced reporting and analytics features. It is also one of the survey tools that offer multilingual surveys making it an appealing choice for global audiences.?

However, SoGoSurvey is a cloud-based platform which means it highly relies on internet connectivity to function. This can be problematic for some users who operate remotely and don’t have a stable internet connection.?

10. Qualtrics CoreXM

Known for its enterprise-level survey solutions, Qualtrics also offers a free version called Qualtrics CoreXM. The CoreXM provide a powerful set of features for academic, personal, or small-scale business uses. However, it has some limitations as compared to its premium counterparts. CoreXM offers reliability and ease of use. It also has branching logic and question randomization features to ensure a dynamic and engaging survey experience.?

However, the problem with CoreXM is that some of the panels and features are only available in the US, reporting can take a while to load, and limited customization.?

11. JotForm

Another very versatile online form builder is JotForm. It offers unlimited surveys with a variety of question types and customization options on its free plan. It also has an intuitive drag-and-drop interface that allows easy form creation, and platform integrations with other apps and services.?

Even though it has customization options on its free plan, users may find the features a bit limited to their needs and requirements. Upgrading to a premium plan can be a bit pricey as compared to industry standards.?

12. SurveyLegend

An intuitive and visually appealing survey tool, SurveyLegend also offers a free plan for its users. Under its free plan, you can create unlimited surveys with a variety of question types. It is ideal for both professional and personal use.?

It is also mobile responsive. You can also incorporate images and videos into your questions.?

On the other hand, you might need to upgrade to view some of the responses, and branching question is not allowed.?

13. QuickTapSurvey

Looking to create a survey using your phone? QuickTapSurvey is a mobile-centric survey tool that offers on-the-go data collection. It offers a free plan but with limitations on responses. It can also be used offline which is ideal for field research, events, or situations with limited connectivity. It also offers real-time analytics and reporting.?

However, once you launch a survey, you cannot go back and edit it.?

14. Crowdsignal

Crowdsignal, formerly known as Polldaddy, is a user-friendly survey tool created by WordPress developers. This means you can seamlessly integrate it with your WordPress blog, making it an ideal choice for bloggers and website owners who would like to embed surveys on their websites.?

It offers a free plan that allows users to create unlimited surveys and polls with a wide range of customization features.?

For none WordPress users, using Crowdsignal can be a bit complicated and its interface is not that much polished.?

15. Obsurvey

A lesser-known online survey maker tool, Obsurvey can be a powerful tool that offers a free plan for unlimited surveys and responses. The interface is very simple and user-friendly. It also offers a range of question types, branching logic, and customization options.?

However, real-time reporting and analytics are not available and other integration options.?

Best Online Survey Tool of 2024

Depending on your needs and requirements, there are a lot of free online survey tools out there. Each platform offers unique features and capabilities to cater to different users' preferences. Whether you prioritize a user-friendly interface powerful real-time reporting, unlimited questions launched, or a customization feature, there are options available for you.

In searching for the right online survey tool, it is important to know your objectives and preferences. Remember, the power and efficiency of an online survey lie not only in collecting data but also in the insights and activities derived from the data.