15 Best LinkedIn Sales Navigator Alternatives in 2024
With over one billion users across 67 million companies , it’s no surprise that most B2B companies turn to LinkedIn Sales Navigator for sales prospecting.
While it’s an efficient platform I'd recommend to any B2B sales professional, it does have a few well-known downsides, which may or may not impact your prospecting workflow:
To help users in need of a more complete prospecting solution to address these shortcomings, I've assembled an extensive list of the 15 best Sales Navigator alternatives—all of which have been researched and tested.
Let's take a look.
15 Best LinkedIn Sales Navigator alternatives
Here are the tools we’ll be covering:
What makes the best LinkedIn Sales Navigator alternative?
Before I jump in, you might be asking, "What makes the best LinkedIn sales Navigator alternative?"
Here's what I evaluated each platform for as a I tested:
Now, without further ado, let's look at the best LinkedIn Sales Navigator alternatives of 2024.
1. Wiza
With the verified profiles and contact information of over 830 million B2B contacts (99% LinkedIn coverage), Wiza has proven to be the largest and most accurate B2B contact database in the market right now. This platform’s algorithms scour through the internet nonstop to conjure accurate contact information in real-time.
To find leads, you only have to use the nifty filters the tool provides, including name, industry, headcount, revenue, and year founded (for companies) and name, job title, location, skills, and school (for individuals).
Notice how the application of different job titles and company industry narrowed the list down from 830 million to 8,679 viable leads. You can add more parameters to the filters or add key decision-makers to your prospecting list.?
Wiza Prospect allows you to add up to 10,000 leads to your list, after which you can tap the Export All Leads button to export your prospecting list into your CRM system or as CSV. When you export your leads, each entry will have their verified information, including their full name, title, company, LinkedIn URL, location, email addresses, mobile numbers, direct dials, 21+ firmographics, and more.?
This information tells you whether the decision-maker (and, by extension, the company) would be willing to listen to your pitch and purchase your product.
Wiza accuracy
Wiza boasts a 99% email accuracy and <1% bounce rate, so you can rest assured that when you send an email to someone on your prospecting list, it will reach their inbox. Even when your leads are safely nestled in your CRM, Wiza works to keep their information up to date. This is called enrichment.
Wiza ease of use
Wiza prioritizes ease of use. The platform makes it easy to add parameters to the filters to narrow down your prospective leads. You can then export these leads with a single click. The other free tools that Wiza provides are also straightforward and easily navigable.
Wiza extra features
Besides Prospect, the B2B contact database, Wiza does offer some free features you can use at any stage of your sales prospecting process.
Wiza integrations
Wiza integrates seamlessly with popular CRM and outbound marketing software including HubSpot, Salesforce, Pipedrive, and Outreach. It also integrates with Zapier , which allows you to link Wiza to the 6,000+ tools in Zapier’s repository.
Wiza reviews
On G2, Wiza is rated 4.6/5 stars with 246 ratings. Here’s a recent review that encompasses the experience the platform provides:
Wiza pricing
Wiza has a free plan that provides 20 email addresses and 5 phone numbers per month.
The paid monthly plans are:
The paid annual plans are:
2. ZoomInfo
G2 rating: 4.4/5 stars (8,432 reviews)
ZoomInfo is a business intelligence platform that provides a rich suite of tools for sales, marketing, talent acquisition, and data-as-a-service (DaaS). On the sales front, ZoomInfo gives you access to a B2B contact database with over 600 million contacts and 4.9k company attributes. In addition to verified email addresses and phone numbers, you also get job responsibilities, work experience, education, and social media profile links of key decision-makers, as well as some firmographics of the company they work for.
ZoomInfo allows you to identify prospects who are already searching for solutions like yours or have visited your business website, so you can convert them before your competitors do. When you find prospects that match your buyer persona, you can put them all in a list and export them into your CRM.
If you want to, you can build multi-touch sales cadences with ZoomInfo’s direct phone dialer and email tool, which makes the outreach process easier. And the conversation intelligence tool can analyze your interactions with customers to help you understand why you won (or lost) a deal, and forecast sales with confidence.
ZoomInfo extra features
Some other features that ZoomInfo offers include:
ZoomInfo pricing
ZoomInfo does not offer a free trial or plan. It also doesn’t publicize its pricing structure, but user reviews on forums like Reddit and TrustPilot say that ZoomInfo charges a starting price of $15,000/year, and users have to pay for two years upfront, which brings it up to $30,000 to start. The pricing can go up to $45,000/year, depending on the tools you’d like to use.
3. Apollo.io
G2 rating: 4.8/5 stars (6,993 reviews)
Apollo is an all-in-one sales intelligence and engagement platform that offers robust tools for sales professionals to enhance their prospecting, outreach, and deal management. Although its database of 275 million contacts and 73 million companies is a far cry from Sales Navigator’s database of 1 billion profiles, Apollo ensures that each profile in its database, including the associated information, is accurate and up-to-date.
Apollo provides 65+ filters such as contact title, location, and job function, or employee headcount, industry, and revenue, so you can build prospecting lists in seconds. It also allows you to identify all key stakeholders at an account, and use signals like buyer intent data, job changes, and website visitor tracking to reach out to people at the right time.
If you’d rather not do all that work, Apollo’s AI algorithms can analyze these signals and your historical prospecting data, and curate a list of high-value leads you can reach out to.
Apollo’s extra features
Apollo pricing
Apollo offers a free plan with 10,000 email credits per month and 120 export credits per year. It also offers a 14-day free trial for the paid plans. The paid plans range from $49/user/month to $119/user/month (minimum of three users), billed annually.
4. D&B Hoovers
G2 rating: 4.0/5 stars (646 reviews)
D&B Hoovers , a product of Dun & Bradstreet, is a sales accelerator platform with advanced search capabilities and robust account intelligence that helps you identify selling opportunities and drive business revenue.
Its database contains over 280 million companies and 240 million contacts. You can use the 130+ filters that D&B Hoovers provides to narrow this database down and find high-quality leads along with their verified contact information and company profile. Since this platform integrates seamlessly with Salesforce and other popular CRMs, you can export your prospecting list into your CRM or as CSV.
This platform partners with Bombora to provide you with intent data (over 11,000 topics) that helps you identify in-market buyers. You also get dynamic news and alerts based on selected triggers, so you know which leads to prioritize.
The D&B Rev.UP ABX for Sales has AI-powered predictive analytics and propensity modeling, which help you identify your most likely buyers and how they want to engage with your business. These valuable insights are sent right into your CRM. The D&B Rev. UP ABX for Sales also bridges the gap between sales and marketing teams by recommending prospects to sellers right inside your CRM and tailoring outreach to buyers, no matter where they are in the journey.
D&B Hoovers’ extra features
D&B Hoovers pricing?
D&B Hoovers offers a free trial. Its paid plans start from $49/month (or $529/year) for Hoovers Essentials, which is suitable for individual salespeople. The other plans, D&B Hoovers and D&B Hoovers Audience Builder, have custom pricing that is unavailable for public view on the website.
5. Seamless.ai
G2 rating: 4.3/5 stars (2,628 reviews)
Seamless.ai offers a real-time search engine that helps you connect directly with your ideal customers, build a list of decision-makers, shorten your sales cycle, and close more deals. This platform uses AI and machine learning to verify data on millions of people and companies in real-time and recommend prospective buyers so you can proactively engage them.
Using Seamless.ai’s database for prospecting gives you access to contact and company profiles, complete with verified emails and cell phones. It also provides you with hidden intelligence to determine your buyer’s needs so you can craft the right messaging before reaching out.
Once you’ve built a reliable leads list, you can export it into your CRM platform as Seamless.ai integrates with platforms like Salesforce, HubSpot, Outreach, and Salesloft.
Seamless.ai’s extra features
Seamless.ai’s pricing
Seamless.ai offers a free plan with 50 email credits. You’ll need to speak with Seamless.ai’s sales team to upgrade to a paid plan.
6. RocketReach?
G2 rating: 4.5/5 stars (755 reviews)
RocketReach is a sales and recruiting intelligence solution with a B2B contact database comprising 700 million profiles, with 60 million companies. Each individual Key decision-maker profile contains their phone numbers and email addresses, with a 90-98% deliverability on verified emails.
With RocketReach, you can create contact and company lists that automatically update by title, industry, location, skills, company details, and more, even after you’ve exported them into your CRM. RocketReach integrates with popular CRMs and marketing automation platforms like Salesforce and HubSpot.
This platform's intent data helps you save time and gives you a competitive edge by finding potential buyers actively exploring products in your industry. In fact, the platform can give you AI-powered recommendations that draw your attention to high-quality leads that you’ve never thought of.
RocketReach’s extra features
RocketReach pricing
RocketReach has a trial plan that allows you 5 free lookups per month. The Individual plans range from $48/month to $249/month (billed annually), while the Team plans range from $83/user/month to $207/user/month.
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7. Cognism
G2 rating: 4.6/5 stars (686 reviews)
Cognism is a premier sales intelligence platform that provides intelligence for sales and marketing teams in the EMEA, US, and DACH regions. With Cognism, you get access to the profiles of over 200 million key decision-makers, along with validated emails and phone-verified mobiles (that have a 98% accuracy). The platform allows you to use advanced contact, firmographic, technographic, trigger event, and intent filters to find key prospects in seconds.
Cognism complies with GDPR guidelines by checking the Do Not Call (DNC) lists in multiple European countries, including the UK, and notifying you which prospects are on them. It also gives you buyer intent signals to help you find buyers who are already searching the market for a solution like yours, so you can use contextual data to have better conversations with them (before your competitors do).
Cognism’s extra features
Cognism’s pricing
Like ZoomInfo, Cognism does not offer a free trial or plan, and the pricing structures are not publicized. However, a quick skim through review websites revealed that Cognism’s starting price is about $1,500, and depending on the features you need, it can reach as high as $100,000+ per year.
8. Kaspr
G2 rating: 4.4/5 stars (755 reviews)
Kaspr is a B2B contact data platform that provides a LinkedIn extension through which you can build and export prospecting lists. You can open Kaspr’s extension on any LinkedIn profile, group, list, event, or post and get your prospects' email addresses and phone numbers in seconds.
Once you build a list, Kaspr allows you to manage it in a dashboard with lists, tasks, and notes. It also allows you to automate your LinkedIn outreach, from sending automated LinkedIn invites and connection requests to subsequent messages. You can also send emails and make calls. Kaspr integrates with tools like Aircall, Salesforce, HubSpot, Pipedrive, and more if you'd like to export your list.
Kaspr’s extra features
Kaspr pricing
Kaspr offers a free plan with unlimited email addresses, 5 direct email credits, and 5 phone credits. The paid plans range from $49/month to $99/month, billed annually.
9. Crunchbase
G2 rating: 4.5/5 stars (340 reviews)
Crunchbase is a renowned platform that provides detailed information about private and public companies, startups, investors, and industry trends. It maintains up-to-date and verified information on millions of companies, from small startups to Fortune 1000. These in-depth profiles include financials, key personnel, funding history, and industry classification. There’s also extensive information on investors and venture capital firms, including investment histories and portfolio companies.
Crunchbase provides advanced search filters to target companies and individuals precisely based on specific criteria. This allows you to discover companies that match your ideal buyer personas, key decision-makers, and their verified contact information so you can start a conversation with them.
Crunchbase integrates seamlessly with major CRM systems like Salesforce and HubSpot, enabling smooth data flow into sales pipelines. It also provides robust API capabilities for integrating Crunchbase data into various business applications and workflows.
Crunchbase’s extra feature
Crunchbase pricing
Crunchbase has a 7-day free trial. The paid plans range from $29/user/month to $49/user/month, billed annually. The Enterprise plan has custom pricing, and you’ll have to contact Crunchbase’s team to get on it.
10. Demandbase
G2 rating: 4.3/5 stars (1,592 reviews)
Demandbase is a go-to-market (GTM) platform built around account intelligence. Its database comprises over 150 million B2B contacts and 99 million companies with verified information, including names, email addresses, and phone numbers (for individuals) and industry, revenue, employee headcount, location, financials, technographics, and account hierarchies (for companies).
The database also contains 110 million social media profiles and 575,000 intent keywords, which give you a granular view of key decision-makers and help you determine which ones are more likely to accept your pitch.
While it allows you to build and export prospecting list, Demandbase takes a holistic approach to account-based marketing (ABM) by taking your first-party B2B data--which it pulls from your CRM, marketing automation tools, email, and online chat systems-- cleaning it and matching it with its third-party data to create a bird’s-eye view of your accounts.
The platform then uses its predictive models to mine the data for insights and actionable recommendations, which help you spot the best opportunities early, engage with prospects more intelligently, and close deals faster.
Demandbase’s extra features
Demandbase pricing
Demandbase doesn’t offer a free trial or plan. You’ll need to book a demo with the sales team and get custom pricing.
11. Amplemarket
G2 rating: 4.6/5 stars (300 reviews)
Amplemarket is an AI platform created to help modern sales teams simplify the way they discover, engage, and convert customers. On the prospecting side, this platform gives you access to over 300 million business profiles and 20 million companies, with 40+ AI-powered filters to help you whittle the list down to accounts that match your ideal customer profile.
This platform prides itself on its email and phone data accuracy, offering a 99% accuracy, an 89% reveal rate, and a 2.5% hard bounce rate, which helps you engage faster and more effectively with your prospects.
Amplemarket also caters to mid-funnel prospecting by giving you an AI intent analysis of your contacts. This way, you don’t have to do any guesswork; this platform shows you who’s speaking to your competitors and gives you their contact information so you can reach out in record time. It also gives you real-time updates on job changes and promotions, so you never lose track of your best prospects.
Amplemarket’s extra features?
Amplemarket’s pricing ?
Amplemarket’s pricing plans are not publicly available. You’ll need to book a demo with the sales team and get custom pricing.
12. Swordfish.ai
G2 rating:? 4.5/5 stars (85 reviews)
Swordfish.ai is a premier contact information retrieval tool that helps you find, connect, and close prospects quickly and easily. While this platform provides email addresses, it focuses largely on conjuring accurate cell phone data for sales teams that make cold calls. According to the platform, it has 33% more cell phone numbers than leading providers, with 45% more accuracy and 100% real-time line connectivity validation.
Powered by Bombora, Swordfish.ai can provide you with buyer intent data so you can discover and reach out to businesses that are ready to buy from you. Advanced filters help you pinpoint target companies and decision-makers, and put them in a list, after which you can export them smoothly to your CRM system or as CSV.
If you have a prospecting list in your CRM that is missing vital information, you can upload the CSV file to Swordfish.ai, and the platform will fill in the missing emails and cell phone numbers in seconds.
Swordfish.ai’s extra features
Swordfish.ai pricing
Swordfish.ai has a custom free trial and custom quotes for all its pricing tiers.
13. Lusha
G2 rating: 4.3/5 stars (1,460 reviews)
Lusha is a GDPR-compliant, CCPA-compliant platform that gives sales and revenue teams access to a B2B contact database, filled with millions of decision-makers and company profiles. This platform uses a seven-step data verification system, also known as Lusha’s 7 Trust-Filters?, to ensure that all the information for each profile is correct, including the email addresses, mobile numbers, direct dials, and firmographics.
With Lusha’s razor-sharp filters, you can build a prospecting list of up to 1,000 prospects (target companies and their decision-makers) in one go, and export it into your CRM, where it’s enriched with several data points, including company name, company location, industry, number of employees, and department.
To help you target the right accounts, Lusha provides you with intent data, which indicates a company’s likelihood to buy from you based on their behavioral signs so you can offer them your product. It also alerts you to your prospects’ job changes so you can explore new business avenues and provides you with information on your target companies’ tech stacks so you can figure out which ones would take well to your product.
Lusha’s extra features
Lusha pricing
Lusha offers a free plan that allows you to prospect 50 emails and five phone numbers a month. The paid plans range from $36/user/month to $59/user/month, billed annually. The Scale plan has custom pricing.
14. UpLead
G2 rating: 4.7/5 stars (759 reviews)
UpLead is a B2B contact data platform offering tools to enhance lead generation and sales processes. This platform gives you access to 155 million leads and their contact information (mobile numbers, direct dials, and email addresses), which is verified in real-time (with 95% data accuracy.
UpLead offers 50+ search filters that help you uncover contacts and companies that match your buyer profile. When you find a qualified lead, you can get their email and phone number, and peruse some company information, including what technology they use. You also get intent data to identify and engage buyers who intend to purchase your product.
When you’re done building your prospecting list, you can append over 50 data points to it, keeping the information accurate even after exporting it.
UpLead’s extra features
UpLead pricing
UpLead offers a 7-day free trial. The paid plans are billed monthly, ranging from $99 to $199. The Professional plan has custom pricing.
15. Nimble CRM
G2 rating: 4.5/5 stars (1,068 reviews)
Nimble CRM doubles as a customer relationship management tool and a sales prospecting tool—a two-for-one special. The Prospector is a browser extension created for Chrome, Safari, Edge, Firefox, and Outlook that helps you uncover and connect with leads and close deals faster.?
You can use this browser extension on any social site, website, or cloud application, including LinkedIn Sales Navigator, to find key decision-makers (and their contact information) and target businesses using information like industry, headcount, year founded, keywords, company type, revenue, CEO name, phone number, and more.
As a CRM system, Nimble allows you to take quick action on the contacts you find by tagging them, logging notes, sending trackable email templates, adding tasks, and setting Stay in Touch reminders so you can follow up with your prospects and customers, among other things. You can visualize the progress you’re making with your leads on an intuitive Kanban board.
Nimble CRM extra features
Nimble CRM pricing
Nimble CRM offers a 14-day free trial. The paid plan costs $24.90/seat/month, billed annually.
What's the best LinkedIn Sales Navigator alternative in 2024?
The answer to this question depends on three things: your budget, your needs, and your goals. If you’re a small- to medium-sized business (SMB) looking for an affordable tool to build large prospecting lists with accurate data, Wiza is your best bet.
With Wiza, you get access to over 830 million contacts—the largest database on this list—and their accurate contact and company info for $49/month. If you’re starting small, Wiza gives you a ton of free tools like the company directory, email finder, email verifier, and Chrome extension to help you get started with your prospecting journey.
However, if you’re a large company or enterprise and need robust tools that can take care of prospecting, advertising, talent, data orchestration, email and call outreach, and more. In that case, you’d do better with tools like ZoomInfo , Apollo.io , or D&B Hoovers . These tools are very expensive, with some reaching $100,000/year, but with their slew of features, they may be worth it.
If you’d like to try Wiza, sign up for a free plan today !
Growth Executive
2 个月Thank you Michael for this information. ??
Founder / Director @ LeadTube | Helping brands grow with video | Worked with leading B2B companies, Riverside.fm, Canada Goose, Universal Music & more | Canadian Academy Award-Nominated Director & Producer.
4 个月I'm biased but Wiza is by far my favorite alternative ??
Specializes in connecting with the right prospects across businesses
4 个月Michael Kilcullen have you tried FlashIntel for B2B sales and marketing, would love to hear you reviews on that.