13 Reasons Why You Will Succeed in Sales
As the popular Netflix series has taken us by storm, I thought it only appropriate that we turn the theme of the show into a sales article. Let's jump in!
13 Reasons Why You Will Succeed in Sales:
1) Cold Calling, this is your tape: I keep seeing so many articles and posts about how cold calling is dead, and while there is some truth to a shrinking use of getting appointments via the phone in the industry, it's still a highly effective strategy to attract appointments and clients. It will always be easier for someone to ignore your email than your call.
2) Prospecting, this is your tape: You don't want to visit ANY random person that agrees to meet with you. It's important to be strategic with who you reach out to, and when you reach out to them. Not every prospect will turn into a client, so make sure that you're using all of the advice and resources from your team to get as specific a prospect pool as possible.
3) High Energy, this is your tape: If you are new to sales, you'll soon learn that half the battle to succeed in sales is having high amounts of energy and excitement. Be excited to start each day with with your team and your clients. Go get it!
4) Understanding Your Product, this is your tape: We have all been there. We have all been new to a team, new to a position, and new to our product and somehow fumbled up during a call or an in person visit regarding the product or service we are selling. It's human to make mistakes, but if you want to succeed in the tough arena of sales, do everything you possibly can to know your product or service inside and out.
5) Resilience, this is your tape: If it was easy, everyone would do it. There's a reason for a lot of turnover in our industry. It can be tough! But, give it some time in the industry, and you'll learn that the successful sales leaders are the ones that stick around and keep getting back up. They never give up - ever. Will you?
6) Closing, this is your tape: You might be great at building relationships and getting appointments, but if you're not regularly closing deals, you'll most likely soon be out of the job. We are in the selling business - you have to sell.
7) Company Culture, this is your tape: If you always find yourself without the support, resources, or direction to effectively sell, it might be best to look for a new company. Culture within an organization is hugely important to your success and life is too short to be unhappy. Go find a company that fits you, not the other way around.
8) Emailing, this is your tape: Okay, I know I already gave cold calling some love, but you're important, too, email! Be short, to the point, and build a mix of information and excitement. If you can perfect a great email, you'll put yourself at a huge advantage to your competition.
9) Negotiating, this is your tape: Everyone has a price. You might ask too high, or too low, so finding the perfect amount is key. But after you ask, closing a sale is always negotiable. When you properly negotiate, your client and you should both feel content. There's tons of negotiating sales articles, just google it!
10) Love, this is your tape: Okay, I know I always preach this, but it's so important to love your product and/or the art of selling. If you don't absolutely love making a sale, or what your selling, you're going to struggle.
11) Confidence, this is your tape: The most successful sales professionals are usually the most confident. That's no coincidence. If you want your clients and prospects to be confident about your product or service, YOU have to be confident. Keep rehearsing, be patient, and try to understand your product or service better than anyone else.
12) Visiting Clients, this is your tape: If you spend all your time researching and prospecting, you'll never get out and visit your prospects and clients! Always make sure to get in front of your clients - that's how human relationships are formed and that's the name of the game in sales. Get out there!
13) YOU, this is your tape: Only you have the power to kill it in sales. Not your friends, not your colleagues, not your boss, JUST YOU. Yes, you need support along the way, but the best sales professionals always find a way - no matter what limits or circumstances they have to deal with. If you want to succeed, find a way.
As always, thank you for reading. Good luck selling!
About The Author: William is the CEO and Co-Founder of Building & Enriching Alumni Networks (BEAN), author of "Movie UP in Sales", a fundraising and sales strategist, a life-long learner, a frustrated dog owner, and a blessed husband. *If you would like to read more fun and informative content on business and sales in the future, he would love to connect!
European Commercial Director bei Flowtec Group | Hands-on aktiv, Personalberatung & Headhunting im Bereich Engineering
7 年Definitely a great article, so aspire for more everyone and stay unique!
Network Relations Consult at MMM Holdings LLC
7 年Thanks for share! Excellent post!
General Manager at Allflo Pumps & Equipment
7 年Ian Martin
Diversified Energy Company -President & Chief Financial Officer
7 年Extremely dangerous show for teenagers. Justification of suicide is despicable.
Pondering over your business exit in Cornwall & Devon? I'm your local business transfer broker who supports business owners throughout their exit journey. Contact me for a confidential conversation.
7 年Great post William. I would like to add one more to make it 14. This has been so important for me and my teams - Identify and understand the market you sell into. You've learned all about your product / service but you also need to research and learn everything about where and who you're selling to. Without this understanding, in my opinion, the process falls down. Cheers William.