12 Innovative Ways To Utilize Forms On WordPress Website
Harsh Kundariya
Co-founder & Director, eSparkBiz | Custom Software Development | IT Staff Augmentation
“Innovation distinguishes between a leader and a follower.”
– Steve Jobs
The above quote is good enough to understand the importance of innovation in any field. Be it finance, technology, website development or anything else.
Now, taking this point into perspective, let’s try to dissect an area of WordPress development where we can innovate something very useful.
As you all know that, today website development is not just about creating an aesthetic design, it’s also about generating leads through that website.
Therefore, developers nowadays are making a conscious effort to design website architecture in such a manner that helps the businesses from a marketing perspective.
For that purpose, they make frequent use of forms. In fact, you must have seen a contact form on each and every website in today’s day & age. These forms are placed to generate inquiry or lead which can help website owners to grow their business.
However, there are many other ways through which forms can be used on your WordPress website in order to grow your business. In this blog, we’re going to provide you with a list of 12 such innovative ways through which you can use the form in an effective manner.
So, let’s get the things underway.!
Innovative Ways To Utilize Forms On WordPress Website
- Contact Form Can Do A Lot More
- Grow Subscribers With Creative Placement & CTA
- Integrate Form With CRM Service
- Get Customer Feedback About A Product or Service
- Booking & Event Registration
- Accept Job Applications & Related Documents
- Accept Various Media Files
- Allow Customers To Submit Reviews & Testimonials
- Accept Donations
- Collect Payment For Your Service
- Populate Physical or Digital Documents
- Allowing Users To Post Content Without Accessing The WordPress Admin Dashboard
1. Contact Form Can Do A Lot More
If you’re someone who is working as a WordPress Developer for a long time, then you must be knowing about How To Create Contact Form In WordPress. Contact Form is one of the most effective ways to utilize the form feature on your WordPress website.
However, there are very few people who’re utilizing the full potential of Contact Form. Just placing the Contact Form on your WordPress website and then, waiting for things to happen won’t seal the deal for you. You have to be a lot more proactive as a business owner.
There are many cases where the visitor reaches out to you for a particular solution, but you don’t have any idea when they came and left. So, basically, you’re missing out on potential customers.
To rectify that issue, you should know about How To Create Custom Form In WordPress. Utilize any Contact Form plugin offered by WordPress which can send you an automated email whenever any person is trying to reach out to you.
In addition to that, you can also understand a user’s requirement in a better manner with this kind of plugin. Sometimes there is a situation where you need to take immediate action to solve your customer’s pain point, otherwise, he/she run away.
That’s where you should have a customized WordPress form solution which can send you an SMS on your mobile phone or notify you via company channels like Slack or Trello.
2. Grow Subscribers With Creative Placement & CTA
This is perhaps one of the best ways to utilize the forms on your WordPress website. Many of you would be using the form feature or any Contact Form plugin in hope of growing your email subscribers through which you can have an opportunity to generate more leads than ever before.
Every newsletter subscription service right from MailChimp to Constant Contact will provide you with a variety of forms which can be used to attract visitors.
However, they’re limited in terms of design, placement, function, etc. So, they can’t provide you with a level of flexibility.
However, in any Contact Form, massive importance is given to the placement of elements as well as the CTA (Call-To-Action). According to a survey, human attention span is around 8 seconds and therefore, you need to be pretty concise with the placement of your contact form.
Therefore, we would advise you to use a dedicated plugin through which you can create Custom Form In WordPress With Custom Field rather than utilizing email marketing services.
The reason behind that is, it gives you a lot more flexibility than newsletter subscription services.
Here’s a list of what you can add with a dedicated form solution:
- Images
- Header Text
- A Call-To-Action
- Custom Layout
- ‘Pop-Up’ Functionality
3. Integrate Form With CRM Service
As your business grows, there will be a huge data customers which need to be managed in an effective manner. For that purpose, CRM (Customer Relation Management) services come into the picture.
There are many great CRM services available on the web, but the pain point of many business owners is to transfer the customer data from the website to CRM service.
To solve this burning issue, you can make the use of WordPress forms. Integrate your CRM service with any reliable form plugin is one of the most Innovative Ways To Use WordPress Forms, as it reduce the burden of managing heaps of customer data.
Working inside a CRM can’t be a cup of tea for everyone and that’s where the forms can come as a relief for the business owners, as they can manage the complex task of transferring customer data.
There are many WordPress form solutions available on the web which allows you to integrate any of the popular CRM services on your WordPress website.
4. Get Customer Feedback About A Product or
Service
“Your most unhappy customers are your greatest source of learning.”
– Bill Gates
The above quote is good enough to understand the importance of customers and their feedback about your products or services. In fact, customer feedbacks are one of the ways to understand whether your products or services are doing OK or they need further improvement.
Now, in order to get the customer feedback about a particular product or service, you can make use of the form on your WordPress website. This could be one of the most Interesting Ways To Use WordPress Forms.
Your form can be linked with the follow-up emails or it can be separately placed anywhere on your WordPress website in order to get the review of customers.