11/11/24 All you've got is your (book business) health ...

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Good morning, {{ subscriber.first_name }}!

Today is Veterans Day, when we honor all who have served in our military, past and present. To the many veterans receiving this newsletter: your service makes what I do possible. From the bottom of my heart, thank you. ????

Now, let's talk about health, specifically, a personal story that relates to your book business journey.

Last week, I did something pretty out of character: I stayed awake for twenty-two and a half hours straight on a weeknight ?? (for the thing at the place with the people). For someone who can count their all-nighters on one hand, this was ... interesting.

(Yes, I'm that fun.)

The aftermath? Let's just say my body isn't thrilled. I've been battling some crud, forcing me to skip fun events and family dinners. (Though Mrs. Claus's apple dumplings did soften the blow!)

Here's what I learned: whether you do or don't do something, there's a cost or a reward. And as someone who thrives on consistency, being off my game drove this point home.

Your book business works the same way:

• Postponing your book publication? That's opportunity slipping away.
• Neglecting consistent marketing? Potential readers are passing you by.
• Delaying content repurposing into new income streams? That's money left on the table.

But here's the exciting flip side: When you do publish, market, and monetize your book consistently, magic happens. New connections form. Revenue flows. Unexpected opportunities knock at your door.

Want to know the best part? You can achieve all this without sacrificing your health or sleep (trust me on this one).

I've created the You Must... Book Business Series to show you how. Whether you prefer books, workbooks, courses, or mentorship in the form of a mastermind, I've got you covered.

You'll find the books here .

Until tomorrow,