100 Unique Job Titles in Digital Marketing and Content Strategy
Bhavik Sarkhedi ??
Forbes Global Personal Branding Expert 2025 | Founder: Ohh My Brand | Co-founder: Blushush Agency | Executive Branding | SEO Consultant | LinkedIn Branding | Brand Strategist | Author | Exits: Write Right, Dad of Ad
Recently, I had the unique opportunity to dive deep into the diverse world of job roles within a Slack community I'm part of. The variety was astonishing! Here, I've curated a list of 100 different and unique designations that exist in our industry.
This exercise was an eye-opener for me, and I believe it will be for many of you as well.
This Slack community has members from all over the world.
This compilation isn't just a list; it's a testament to the vast array of roles and niche responsibilities that companies are actively seeking. From 'Digital Content Strategists' to 'Voice Content Designers', the range is truly comprehensive.
This variety underscores a crucial point: every skill, no matter how niche or specialized, has the potential to be a game-changer for brands and employers.
Your unique expertise, that particular knack you have, could be exactly what the industry needs.
So, to all the professionals out there doubting their skills or wondering if there's a place for them in this vast industry – keep faith. The roles are as diverse as the skills they require, and there's a place for everyone. Your unique abilities could very well be the next big thing a brand is looking for. ????
Let's embrace the diversity of our industry and continue to support each other in finding our unique places in this dynamic field. Feel free to share this post to spread the word and encourage others in our community!
The job profiles in the content writing, strategy, and digital marketing industry often appear quite straightforward at a glance. However, the reality is strikingly different and far more diverse.
Here's a glimpse of the diversity:
1. Writer and Editor
2. Content Marketing Team Lead
3. Marketing Director
4. Assistant Technical Editor
5. Comedian and Copywriter
6. Communications Professional
7. Senior-level Marketer/Strategist
8. Freelancer in Social Media Marketing
9. Journalist and Marketing Writer
10. Social Media Coordinator
11. Content Rating Application Developer
12. SEO Content Specialist and Content Marketer
13. Content Writer and Poet
14. Sr. SEO Account Manager, Founding EIC
15. Higher Ed Marketing/Comms Manager
16. Digital Marketer
17. Freelance Writer and Editor
18. Program Manager
19. Travel/Lifestyle Copywriter & Content Writer, Business Coach
20. Senior Director, Content Strategy
21. Creative Copywriter and Brand Photographer
22. Freelance Technical SEO
23. Freelance Health & Tech Writer
24. Marketing/Brand Consultant
25. Writer & Filmmaker
26. Digital Marketer (PPC Specialization)
27. Outreach Manager
28. Account Manager, Communication/PR Consultant
29. Sales & Marketing Executive
30. Blog and SEO Content/Copywriter
31. Virtual Assistant and Email Marketing Automation Specialist
32. Content and Copywriter (Financial Services and Health Niche)
33. Head of Content (SaaS)
34. Brand Strategist, User Experience Designer + Developer
35. SEO Writer and Copywriter
36. Content Marketing Manager (B2B SaaS)
37. Technical Translator, Author, Graphic Designer
38. Clinical Pharmacist, Health Content Strategist
39. Technical Writer (JavaScript, React, CSS)
40. Social Media Marketing Professional
41. Marketing Strategist, Content Creator
42. Product Marketing Specialist
43. Freelance UI Designer
44. Web Editor
45. Head of Content for AR/VR Software
46. SEO Copywriter
47. Journo Turned Freelance Content Writer
48. Marketing Content Writer, Freelance Copywriter
49. Multi-Genre Fiction Writer
50. Marketing Manager (Science Education Publishing)
51. Writer (Cryptocurrency and B2B SaaS)
52. Writer and Comedian
53. Senior Content Writer, Content Strategist, Editor
54. Content and Copywriting Specialist
55. Influencer Marketing, Community Engagement, and Brand Partnerships Specialist
56. Freelance Writer (Small Business Web Content)
57. Founder/HR/Sales/Campaign Director (Marketing Agency)
58. Software Engineer, Company Owner (IT Services)
59. Technical Writer (Front End Web Development)
60. Marketing and Writing Consultant
61. Sr. Content Marketing Manager
62. Marketing Manager (Fintech)
63. Real Estate Content Strategist and Email Marketer
64. Writer (Education, Health and Wellness, Travel)
65. SEO Analyst
66. Digital Content Strategist
67. Brand Manager
68. User Experience (UX) Writer
69. Social Media Manager
70. Video Content Producer
71. E-commerce Content Manager
72. Content Operations Manager
73. Creative Director
74. Email Marketing Specialist
75. Web Analytics Specialist
76. SEO Manager
77. Digital Media Planner
78. Public Relations Specialist
79. Graphic Designer
80. Online Community Manager
81. Marketing Automation Specialist
82. Corporate Communications Manager
83. Paid Media Specialist
84. Conversion Rate Optimization (CRO) Specialist
85. Mobile Marketing Specialist
86. Digital Project Manager
87. Influencer Marketing Manager
88. Podcast Producer
89. Data Analyst (Marketing Focus)
90. Digital Advertising Specialist
91. CRM (Customer Relationship Management) Specialist
92. Interactive Media Manager
93. Brand Storyteller
94. Affiliate Marketing Manager
95. Digital Campaign Manager
96. Content Monetization Specialist
97. User Interface (UI) Designer
98. Marketing Data Scientist
99. Voice Content Designer
100. Virtual Event Coordinator
These designations encompass various roles in the realm of digital marketing, content creation, and technology, reflecting the diverse skill sets and specializations in this ever-evolving field.
We've explored an inspiring array of 100 unique job roles within the vibrant fields of digital marketing and content strategy, uncovering the rich diversity and dynamic nature of these industries.
From specialized niche roles to expansive strategic positions, this exploration highlights the vast array of opportunities awaiting those with a passion for digital creativity and strategic communication.
This comprehensive journey not only showcases the broad spectrum of career possibilities but also serves to inspire current and aspiring professionals to find their unique place or broaden their scope in these exciting and ever-evolving sectors.
This list captures a wide range of roles in content creation, marketing, and strategy, illustrating the diversity of professional backgrounds and expertise in the group.
This article was written in collaboration with the team of Content-Whale - a one stop solution for all your seo content writing
Marketing Project Coordinator | SEO Strategist | Google Certified
1 年great comprehensive and relevant list!