8 Problems New Coaches & Consultants Face Daily
Cat Morrissey
Timeless, Intelligent, Next Level B2B Marketing, Consulting & Brand Development: For Trailblazing Leaders who don't Follow the Crowd.
Over the years, I've noted what can stop even the most ambitious coach who has drive and wants this to succeed but for the life of her, she just can't.
She's brought into the hype of at least 2 coaching containers but they did not fulfil her needs. What she didn't realize was that the container wasn't designed to fulfil ALL of her needs and so, she starts the journey of 'coach' hopping. It isn't long before she's buying more and before you know it, her savings have dried up. Her friends and family are urging her to get a job.
She no longer trusts herself and even IF someone comes along that could be the perfect match to finally help her but, she thinks it another container that she won't grow in.
So she becomes the very thing that she hates about this industry: A low intent buyer. Put simply, a prospect that chases 'free stuff' but has no intention of buying.
(If you haven't heard the words, 'low intent' before, your not alone. I recently ran a masterclass in Irresistible Micro-Workshops & Courses and for a lot of the girls, it was a big ah ha to learn WHY their marketing was falling on deaf ears.)
Here's a list of the biggest problems newish coaches face:
There's more. Today though, I wanted to call out the biggest problems I see that both women and men face in this industry because no one's talking about this stuff.
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In my experience, its NOT what you know that's stopping you moving forward. Its what you don't know that creates the divide.
And it would be remise of me not to mention there's charlatan's out there that have taken women's money in the guise of teaching 'empowerment, women in leadership and then sell them programs until the poor client is bled dry.
Statistically, coaches don't earn over $40k per year. So how is the billion dollar business a model that's not designed for most to succeed?!
So if you are 'newish' to coaching and consulting and you are not making money yet, START with mini-courses and workshops. (This IS the best course on the internet to learn about workshops & courses. NOT because I said so, because the people in it say so!) LINK HERE.
If if are NOT newish but you know you need to learn more about becoming a leader in this industry, then DM me. I'm currently working on some numbers for interest in going from being a Learner to Becoming a Leader.
Lets eradicate these problems by becoming the leaders in EXPERTIZE that we say we want to be.
Cat. xo