10 Ways to Make Your LinkedIn Profile Work for You
Navin Mirania
Founder Owner at MDSOnline Virtual Assistance upwork.com/fl/navinmirania
We tend to invest a great deal of time and resources in selling products and services. But how often do we think about using those same skills in selling ourselves to create an impactful first impression, boost our credibility and drive traffic?
Your LinkedIn profile is the fundamental bedrock for managing your personal brand. Hence it is only apparent to ensure your public profile represents you in an exceptional way. Although LinkedIn is a great tool for networking, it is not an easy job to make your profile stand out from so many other users.
Here are some ways you can improve your profile to have a greater impact.
1. Choose the right profile photo - Use your best professional profile picture. Make sure you use a recent picture where your face is clearly visible. Long-distance shots and holiday pictures don’t stand out. Ideally, wear what you would wear to work.
2. Create a descriptive headline - Your headline should be unique so use it to describe who you are and what you do, rather than just mentioning your job title. Don’t seem too desperate by using “Looking for new opportunities” as your headline. Your values need to be highlighted rather than your needs.
3. Write a summary that tells your story - Don’t use your summary to just list your skills. Take it as a chance to tell your story – why those skills matter and how those make you protrude from your peers.
4. Complete your profile – Complete your profile by providing all the required information because it will help the right people get in touch with you and also to ensure your profile shows up in search results. Use keywords wisely.
5. Make your URL short and concise - Customize your URL to make your personal brand stands out and one which is easy to remember.
6. Make new connections - Connect with as many people as possible. One of the easiest ways is to sync youR email address book to find relevant people. To find potential new connections check the suggested profiles, people viewing your profile, and profiles that show up on relevant keywords search. Include a personal message when sending out invitations.
7. Request recommendations - Recommendations work as personal testimonials and takes your profile a step ahead by providing the viewer with the sense of how you are valued. Think of who can provide you with one and reach out to them.
8. Share content from your feed - Play an active role within your network by sharing, liking, and commenting on posts that are relevant to you because it raises your score in search results.
9. Follow influencers from your industry - Following relevant influencers will provide appropriate content on your feed which you can share with others. This demonstrates A passion for your work and supports your profile background.
10. Publish content - Publish content in long-form to get greater visibility of your thought process and to start new conversations.
I would like to suggest you read this post about from my blog When it comes to content branding, show that you care
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