10 ways to increase the sales process

How do you Increase Sales, Marketing, Lead Generation, and a winning sales process?

1) Analyzing your Sales Process

Sales is driven by targets and incentives. Providing your sales force with the right?direction and vision energizes and motivates and increases sales and stop the “where do I find clients” you should look at:

• your sales performance
• customer and?Product/Service performance
• your sales team / individual performance
• Lead to Conversion cycles for conversion, drop-outs, and effectiveness
• insights into your pipeline
• Identify risks and opportunities
• Identify cross-sell and up-sell opportunities
• spot trends on lead sources, campaigns, owners, and territories
• View historical trends of your sales performance, comparing
• Opportunity lost vs. won
• bottlenecks in your sales processes
• Marketing campaigns to get sales

2)?Lead Generation

The first part of any?sales process?is Lead Generation. This is done through a variety of methods, as shown below:

• Cold Calling
• Inbound Marketing
• Social Media
• Direct Mail
• Conventions & Events
• Existing Customers
• Referrals
• Advertising
• List Building
• Email Marketing

3)?Qualifying The Lead

The first thing you do is QUALIFY the prospect. Qualifying is asking questions (20%) to determine if the lead is in the buying second part is the listening to the answer (80%)

• ?Are you the decision maker? Or who is?
• Is there a Budget? and what is the budget for this purchase?
• Do you have an immediate need? What if you don’t do anything?
• Do you know the current cost of products & services?
• Are you ready to buy? or do you need other proposals?
• Are you currently satisfied with your provider?
• Why are you looking to make a change?
• What are your conserves and risks?

4) Building a Relationship

?All successful salespeople build sales one relationship at a time and know how to build trust with the prospect.?This is not something you can fake.

• Emotional intelligence
• understanding what the concerns are
• Getting on the same page?- Getting a solution agreed
• Honesty, Integrity, Concern, and Kindness
• Responsiveness –?nothing is more important than clients
• Listening to Customer Needs.
• Credibility and advocacy

5) Building and Presenting the Solution

?Building a PRESENTATION and solution?client problems is where the sales starts.?Salespeople present the product, service and the benefits?in alignment?to the needs of the client, thereby solving their problems.

• Test the solution
• Build the pricing
• Build the presentation
• Present the solution
• Iterate the solution
• Present again
• Get agreement on pricing and solution
• Build commercial agreement

6) Validation PHASE

This is the crucial fragile part of the?sales process when the client realizes that purchase will happen. Validation involves the following:

• Get permission and agreement to move forward
• Overcome objections and validate the assumption
• Recast pricing with any new assumption
• Review the?Sales process?and ask closing questions.

7) Addressing OBJECTIONS

Addressing objectives is the main part of the sales process. Here are the main highlights related to addressing Objections:

• Agree on the process
• Review the agreements often
• Define the stakeholder and decision-makers
• Determine the Prospects Objections
• Iterate Objections

8) CLOSING the Sale

The signature and check, or CLOSING, is the ending of the sales process. Here’s what we must consider during the Closing Phase of the Sales Process:

• Recap the sale
• Asking for the signature
• Closing Techniques
• Legal review
• Easy Buying Process
• Negotiation
• Eliminating Fear

9) Account Management

Once you win the deal, the fun begins!?You need to keep the selling process alive. ACCOUNT management considerations include:

• Delivery of product or service.
• Customer support.
• Managing Customer expectations.
• Solving issues.
• Maintaining relationship.
• Communicating value, fostering long-term.
• Up-selling, increasing involvement.

10) Sales And Marketing Skills

A key to successfully Business Development, Marketing, and Selling a product, service, or idea skills are: