10 Tried & Tested Ways To Grow A Massive Following On Instagram
Jackson Dunagan
Digital Influencer, Speaker, & Founder of Bright Vessel | Bright Plugins | Bright Hosting | Co-Founder of Print Mavericks | Flawless WordPress management & plugins for eCommerce brands
Instagram is one of the biggest social media platforms in the world right now. It has become an incredibly useful tool for businesses and brands looking to increase awareness and influence consumers.
The key to getting the most out of Instagram is ensuring you have a large following. This means thousands of people see your posts, and you can use this to your advantage. So, read on to find the ten tried & tested methods that are proven to help you gain more followers on any Instagram account.
Learn How to Use Hashtags
Hashtags are one of the most critical features on Instagram. If your posts have hashtags in the description, then other users can easily find your page and choose to follow you.
What do you need to consider here? Well, there are two main things to think about when using hashtags:
- Relevancy
- Quantity
You need to use hashtags that are relevant to your individual posts and your account in general. There are plenty of tools out there you can use to help you pick out the best and most popular hashtags that are relevant to your posts. What’s more, using more than one hashtag will be beneficial. You can technically have up to 30, but you don’t really need more than 10 to see the desired results.
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Seek Out Partnerships
Trying to grow a following all by yourself is tough, so it pays when you can call on others to help you out. It makes sense to seek out partnerships with people/companies that you can collaborate with.
For a business, looking for Instagram influencers is such an effective way of growing your following. Sponsor them to post about your company, and they essentially send direct their followers to your page. If you choose the right partner, then you should be tapping into the same target demographic and will see your follower count rise.
Understand the Best Times to Post
Posting at the peak time can lead to way more engagement on your posts. The question is, when is the best time to post? Contrary to what many believe, it all depends on your specific audience. You can actually use Instagram to help you out here. Navigate to Instagram Insights (click on your profile, and then you’ll see the insights icon) and find information on your followers.
From here, you’ll see when they’re most active, which shows you the best time to post as you will likely receive more engagement and get noticed by your target demographic.
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