10 Steps to Make Your Small Business Thrive
Jake Cutler, MSc, CLFP
Leading Fintech Entrepreneur | Innovating Small Business Lending | SaaS Solutions for Equipment Sellers, Sales Teams & Finance Brokers | Streamlining Workflows | AI & Data Enthusiast
More than 50% of small enterprises fail during their first year. Consequently, 95% of them fail within the first five years. The primary reason behind this is the lack of market demand and running out of cash. Planning and research are crucial steps to take to prevent this from happening.?
In today's world, starting a business is much easier than ever. Many tools and resources are available to entrepreneurs, making building a successful company simpler. However, many challenges come with running your own small business.?
The key to success is learning how to overcome these obstacles and use them as opportunities for growth. This blog post will walk you through five steps to create an environment where your small business thrives!
10 Steps to Make Your Small Business Thrive
Starting a small business can be an exciting yet daunting task. You have to worry about whether or not your product is marketable, how much money you have to start with, and the legal requirements for running your company. However, many people don't realize the specific steps they can take to make their company thrive.?
Step 1: Have a Clear Vision
When starting a business, it is essential to have a clear vision of what you want your company to be. Ask yourself:?
What are your goals and objectives??
What unique value can you offer customers that no one else can??
By having a solid idea of where you want your company to go, you can make more sound decisions that will help it grow.
Step 2: Make a Business Plan
Once you have your vision, the next step is to outline how you will achieve that vision. You can do this by creating a business plan. This document should include all aspects of starting and running your company, including financial goals, marketing strategies, sales targets, etc.?
Writing it out will help you develop concrete plans for making your vision a reality.
Step 3: Set Realistic Goals
When you are starting a new business, it is easy to get caught up in the excitement of all the possibilities. You may want to grow your company as quickly as possible or be more ambitious than is realistic for your resources at this time. It is crucial to set achievable goals from day one that will help keep things on track.
Step 4: Keep It Legal
One of the biggest mistakes that new business owners make is failing to care for necessary legal requirements. You will want to set up a company and get all required permits and licenses before you open your doors, so you will not waste time or money when it comes time for launch.?
Also, do not forget about taxes! You will have to pay business taxes, payroll taxes, and income taxes, so it is essential to set aside money for them.
Step 5: Find the Right Team
No one can do it all alone, and that is especially true when starting a business. You will need to find people who share your vision and are willing to work hard to help make it a reality. It may include hiring employees, partnering with other businesses, or outsourcing specific tasks.?
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By building a strong team of like-minded people, you'll be able to make your business go much further.
Step 6: Determine How Much Money You Need to Get Started.
Many small business owners make the mistake of overestimating how much money they will need for their company to succeed, leading them to run out of cash before they get off the ground.?
You should list all your expenses, including start-up costs, monthly overhead, and marketing expenses, to avoid this problem. You should also factor in how much money you will need to live while your business gets off the ground.
Step 7: Find a Market for Your Product or Service
Once you have created your business plan, it is time to start looking for your product or service market. You should start by asking yourself a few questions:?
Who is my target market??
What will differentiate me from the competition??
How can I reach this market?
Step 8: Develop a Marketing Strategy
Now that you know your target market, it is time to develop a marketing strategy. It will include everything from creating a logo and website to writing press releases and advertising your product or service. It is essential to be creative and think outside the box when developing your marketing plan.
Step 9: Price Your Product or Service
One of the most important aspects of a successful business is setting the right price for your product or service. You will want to make sure it is high enough to cover your costs and generate a profit, but not so high that customers will be turned off.?
It can be tricky to find the perfect balance, but with a bit of research and experimentation, you should be able to find the right price point.
Step 10: Promote Your Business
Now that you have created your plan, found a market for your business, and formed an entity to run the operation, it is time to promote. It is best to make yourself stand out among all of the other businesses in your industry.?
You should start by promoting yourself on social media platforms like Facebook or Twitter and search engines like Google. You can also create a website for your business and print promotional materials like flyers or brochures.
Conclusion
By following these easy steps, you can make your small business thrive. Having a successful company can provide you with incredible opportunities, and it is rewarding knowing that all of the hard work has paid off.
Front Desk Clerk at Best Western? Hotels & Resorts
2 年These are very helpful steps to take when owning a small business.
Founder, CMO?? Helping Accounting Firms build growth marketing systems & thought leadership personal brands that get consistent leads
2 年Thanks for sharing this.
Marketing Architect: Coach + Consultant + Speaker
2 年Great post Jacob
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2 年What a great post Jacob!
Designing Human Centered Experiences
2 年Really love reading your post Jacob!