?? 10 simple ways to lower CAC for Google Ads
Littledata
To make it ridiculously easy for DTC brands to connect marketing channels with customer data to accelerate growth.
We all like saving money—and in the current economy even more so.
Instead of wasting spend on your Google Ads, follow our partner Juni's?10 tips to lower customer acquisition costs?and run more efficient—and effective—campaigns.
Mapping the evolution of subscriptions with Awtomic
Subscription sellers are one of the biggest winners of the ecommerce boom of the past few years.
As more customers than ever are embracing subscriptions as a buying method, the landscape itself has continued to evolve.
We?spoke with Emily Yuhas, CEO and Founder of ecommerce subscription platform Awtomic to talk through what brands need to do to delight customers, look back on the evolution of subscriptions so far, and project what it takes to win with them in the future.
Why GA4 is crucial for your ecommerce store
Good decisions start with good data.
That’s not just a phrase we like to toss around here at Littledata—it’s a mantra we live by because we’ve seen it ring true across the ecommerce landscape.
As Google Analytics marches towards sunsetting its old version for the new GA4, our Head of Customer Success Bianca Dihoiu?joined the Milk Bottle Labs podcast?to explain just what’s so great about GA4 and why it’s so important for your ecommerce store.
Until next time—all the best,
Greg and the Littledata team.