10 Growth Commandments on Instagram in 2024!
Hi guys!
Today I decided to discuss with you something close to our hearts (and screens)—our Instagram accounts! Whether you’re aiming to boost your business, jazz up your personal brand, or just want to spread a little joy across the globe, we're all eager to see those follower numbers climb, right? Damn right!
Well, I've been scouring the digital landscape (yep, George Bush's the "internets") to brew up a cozy blend of tips and tricks just for you. So, grab a cuppa, and let's dive into this Instagram growth journey together!
Numero Uno - Consistency is Key.
Imagine Instagram as your favorite TV show. You wouldn't want to miss an episode, and neither do your followers! Keep to a posting schedule that's as regular as your morning coffee (morning, afternoon, and right before bed for me). Whether it's twice a week or every Tuesday, stick to it like glue! If you're hit by a bus on Monday, make sure that post goes out on Tuesday as planned.
Quality and Sparkle
Every post should make your followers' eyes pop! Trend alert: animated carousel images and catchy videos are all the rage now. Not the static (bs carousel images). Mix it up—throw in a story here, a reel there—but keep your style snazzy and consistent to charm your audience’s socks (or other clothing items ??) off.
Hashtag Heaven
Hashtags are your secret sauce for visibility. Whip up a concoction of trending and niche-specific ones to spice up your posts and get them out to a feast of eyes! Drop "branded hashtags" because they're useless according to the latest research.
Engage and Mingle
Instagram isn't just about posting; it's about connecting. Chat with your followers, sprinkle likes and comments on other posts, and get involved in your community. It’s all about spreading the love .. the love .. the love.
Collabs and Friendships
Team up with Insta-buddies who share your vibe. This could mean shoutouts with fellow creators or brands that fit your groove. It's a buddy system—scratch (or like) their back, and they’ll scratch (or like) yours!
Contests and Perks
Who doesn't love a good freebie? Host giveaways to get people talking and tagging. Whether it's your latest artwork (painting), a book, a music piece, or personally signed item—make it fun and watch your follower garden grow!
Smart Ads
Sometimes, a little investment goes a long way. Consider Instagram ads to give your profile a nudge. Set a comfy budget and let the magic happen!
Word of advice from Hamada though: While photo ads are your best choice when dealing with Instagram, video ads will get you maximum attention and the expected response from your potential and existing customers (fans). Videos are what will get you viral. So invest creatively on them, and warm up your plastic ($$$)
Insights and Tweaks
But do not spend haphazardly. Use Instagram Insights to peek into your audience's world. What makes them tick? What posts do they love? Use this intel to sharpen your strategy and make every halala (or ???) count. Posts that generate a lot of heat, keep them warm, and keep them tight!
领英推荐
Share the Love
Spread the word about your Insta across the cyber universe. Have an X account? X it. Have a Meta account? Meta it. Have a working website? Post about it with a backlink to your instagram account; or even in use it in your email signature of you have a newsletter.
Every little shoutout helps! It's all accessible to you - and free.
Track Progress
Keep an eye on your growth. It’s like watching your failed dreams grow (haha) —sometimes slow, sometimes fast, but always rewarding. Aiming for around 1.69% growth each month? That's a sweet spot, according to the internet gurus (industry benchmark research) (yes yes, referenced below you nerd)
'bonus commandment' - be mobile focused
Always optimize your content for mobile. Research consistently shows that people spend most of their time on their mobile devices. Whether scrolling through reels, or stories, chances are you won't be doing so using a giant tablet, or on a desktop. You'll do it with a mobile in hand, until it drops on your face right before dozing off (ofKAWS).
So there we have it, friends—your very own Instagram growth playbook (nugget article), straight from my golden heart. Put these steps into action and watch you Instagram cult bloom! And hey, don't forget to swing by the comments and share your own glittering insights. Together, we're unstoppable!
Until next time, keep shining on Instagram!
(Psst... curious about those sources? Scroll down to find the treasure trove of info I tapped into for our little chat.)
Eshta?
Eshta.
Sources: (am bitly-ing them so I can track readership myself)
?