10 Creative Incentives For Employees
Regina Munroe
I help businesses enhance brand visibility with high-quality promotional products. From corporate gifts to trade show giveaways, I deliver solutions that excite, delight, and connect employees and customers
We’ve written at length elsewhere about how to ensure success with employee incentive programs, and creative incentive items like these don’t often factor into that discussion. The best employee rewards programs are strategically designed based on meaningful metrics and high-value rewards that are fully custom to your company and your team. Water bottles, iPads, and company potlucks alone won’t keep a faulty incentive system afloat.?
That being said, if you’ve already done the work to design a fully-optimized employee incentive program, the following creative incentive ideas could be worked into such a program with great results. To motivate disengaged employees, consider the following creative incentives for:?
Branded apparel is a surprisingly brag-worthy reward item, especially for employees in more hands-on industries like fulfillment or telecommunications. Reward your team with custom jackets, uniform shirts, or hats that announce their achievement.?
Pop-up shops make fantastic spontaneous incentives, especially when established on top of an existing rewards program. Award employees for a very specific metric with coupons they can use at the pop-up shop, and they’ll be highly likely to participate.?
Cliche, maybe. Still the most highly desirable gift item? Absolutely. Insulated aluminum water bottles are still 100% on-trend. Try adding a bottle with a branded full-color wrap into your lower level rewards rotation and bank on the “limited edition” aspect of it all.?
There’s nothing like arriving to work on Monday to discover that the entire company will be taking Friday off for a boat party. Or a company barbecue. Or a field day. The crucial element here is surprise—you might have had these events planned for months, but your employees don’t need to know that.?
Along the same lines, it’s always a welcome surprise to be awarded additional PTO after completing a major project or the toughest quarter of the year. One year, try announcing to your team that the entire week of Christmas will be a company-wide paid holiday. You’re welcome.?
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Depending on the size of your company, one of your top tier rewards could be a paid-for dinner with the CEO. Groups of 10-or-so achievers can all enjoy a luxurious meal and personal conversation with you and feel more invested in your company as a whole.?
A surprising number of your staff members value experiences over things. So, why not incentivize them with family-friendly events at the movies, the local amusement park, or the local entertainment arcade? They might appreciate this move even more than they would if they received a physical item personalized to them.?
This creative incentive for employees is entirely contingent upon your company’s parking situation. But if spaces are scarce where you work, awarding your mid-level achievers with VIP parking might just be enough to get them pushing for those goals.?
Local events make great company outings—especially when they’re exclusively tied to your rewards program. Bonus points if the event is a high-powered industry conference that your team normally wouldn’t attend together.?
Near the beginning of a rewards cycle, try holding a week-long competition to see who can make the greatest progress toward their individual goals. Employees who succeed are entered into a raffle to win seriously high-value prizes, with odds that are actually in their favor.