10 COMMON FEARS Holding Your New Salespeople Back

Remember when you started in sales?

You probably had fears too.

We all did.

Every successful sales professional knows success is a rewarding journey, but it's not without its challenges. New salespeople often grapple with various fears that can hinder their path to success. Here are the 10 most common fears that new salespeople face:

1. Fear of Rejection: Perhaps the most significant fear in sales, the fear of rejection can paralyze new salespeople. The prospect of hearing "no" repeatedly can be demoralizing.
2. Fear of Failure: Sales success is often measured by numbers, and new salespeople may fear not meeting quotas or targets, leading to self-doubt.
3. Fear of Cold Calling: Picking up the phone and calling strangers can be intimidating. The fear of cold calling is common among new salespeople.
4. Fear of Uncertainty: The unpredictable nature of sales can be unsettling. New salespeople may fear the uncertainty of when their next deal will close or when the next paycheck will come.
5. Fear of Inadequacy: Sales requires a deep understanding of products or services. New salespeople may fear not knowing enough to answer prospects' questions or address objections.
6. Fear of Pushiness: Balancing assertiveness with being perceived as pushy is a common concern. New salespeople may worry about alienating prospects by being too aggressive.
7. Fear of Inauthenticity: Authenticity is crucial in building trust with prospects. New salespeople may fear that they need to put on a persona that isn't true to themselves to succeed.
8. Fear of Competition: Sales can be highly competitive, and new salespeople may fear they won't measure up to more experienced and successful peers.
9. Fear of Burnout: The high-pressure nature of sales can lead to burnout. New salespeople may worry about the toll it might take on their well-being.
10. Fear of Financial Insecurity: Sales can be financially unpredictable, especially for those on commission-based pay. New salespeople may fear the instability of their income.

Recognizing and addressing these fears with your new salespeople is a crucial step in their journey. Overcoming these fears often involves ongoing training, mentorship, and a personal growth mindset.

When is the last time you asked your new sales rep to share what they fear most about sales?

Successful salespeople learn to embrace rejection, view failure as a learning opportunity, and develop the skills and resilience needed to thrive in the dynamic world of sales.

You know this is you're successful.

But what if you're new to sales and can't see the forest for the trees?

That's why created this article. To remind you of what it felt like to be new to sales so you can help your new hires the same way someone else helped you when you were just beginning.

Think about it.

Need help coaching your new hires to sell to WIN?

We're ready when you are.

www.selltowin.com