10 BENEFITS OF SOCIAL MEDIA THAT CAN IMPROVE YOUR BUSINESS
Businesses big and small are realizing the huge benefits of social media marketing and its increasing importance in the race to stay relevant and attract new customers. Long gone are the days when your secretary was the first point of contact between the outside and your company – that role is being replaced by websites and social media profiles.
- 37% of internet users follow their favorite brands on social media
- 30% of internet users use social networks to research products
Here Are 10 Benefits Of Social Media That Can Improve Your Business
1. INCREASED EXPOSURE/BRAND AWARENESS:
Social media gives you insights into what your audience is into (besides you, of course). Getting to know your audience can help you discover creative ways to reach them via advertising or content. Catering and targeting to this degree will lead to increased conversions.
2. LEARN ABOUT YOUR AUDIENCE/TARGET CONSUMER:
Social media will expose your company or service to new eyes. With one click your message is shown to multitude of people.