10 AI content generators for legal SEO (+ the pros & cons for legal SEO)

We know this is a topic you’ve wanted to ask us. As law firm digital marketing experts, we have fielded this question many times. It’s a hotly debated decision that, if you simply make the move, will cost you. Here’s the bottom line.

Artificial Intelligence has quickly skyrocketed to the top of the most in-demand services in many marketing channels. Let’s face it—if a robot can write decent content free of grammar and spelling issues, why not take advantage of it?

Well, here’s the most critical flaw. As an attorney, Google puts extremely high focus on your website, determining whether you are a gimmick trying to capture leads or an authentic attorney providing actual quality legal service to people. If the content on your site does not reflect superior quality or clearly demonstrates your legal expertise, not only will Google penalize you, but so will prospective clients.

So, then, where does AI fit in daily operations?

In our latest blog post, we discuss the specifics: when should attorneys use AI, and how can they do it without crossing the line?

Then, we provide you with our list of the best AI tools for attorneys. This list breaks down how and when to use these tools, the risks each presents, and the potential benefits you can see. We also tell you how well these products rank against all of the options out there based on reviews from attorneys like you.

Then, we’re doing something even more important.

Our legal digital marketing team has created a strategy with tips to help you know how and went to implement AI into your business model. That includes ensuring that any steps you take do not violate ABA marketing rules.

Our goal is always to provide our clients with exceptional search engine rankings that produce leads. We build law firm brands every step of the way. We encourage you to take a few minutes to check out our latest blog, even if you’ve never worked with us before and just want to know the honest-to-goodness truth about using AI as an attorney to improve your digital marketing.

Ready to learn more? Here are our 10 content generators for legal SEO.