1 IDEA EVERY RADIO SHOW SHOULD CONSIDER

1 IDEA EVERY RADIO SHOW SHOULD CONSIDER

Todd Stach Todd Stach

Todd Stach

Radio Coach & Consultant ??Saving Radio 1 Show at a Time

发布日期: 2023年6月26日
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Just like show prep can be gathered from social media, I found the inspiration for this week’s article on Instagram. I really strive to share thoughts and ideas that are nicely prepared, delivered well, and easy to implement. This week, however, is different. Let’s dive into this week’s Beyond The 615 Column, article # 107.

I stumbled on a?video?from?K.S. Rhoads?and I was completely blown away. If you watch the video, you’ll see that Rhoads takes two very common things and creates one unique experience. He performs “You Are My Sunshine” in the style of Mumford & Sons. It’s fun, entertaining, and completely uncommon. His IG is filled with these kinds of mashup videos called,?“Kids Favorite Jams By Their Dads Favorite Bands.”

HERE’S THE TAKEAWAY??

Your radio show can take two very common things and create one unique experience. Maybe it’s a benchmark, social post, promotion, or contest. Make it unique to, not only you, but also your area so that it creates a competitive difference, and so no one can duplicate it. Now, imagine if it goes viral.

#radioshow #radiopersonality #radiohost #radio #radiodj?

Todd Stach launched Beyond 615, a coaching and consulting business in 2021, where he strives to help others build confidence and discover their full potential. At the time of this article, he serves 28 shows at 12 radio stations. Todd has also written 160+ free articles to encourage on-air personalities and program directors. He and his family live in the (615) area code, aka the heart of the CCM industry.

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