The #1 FREE Webinar for Marketers | The Friday Club | Ep 217

I need your feedback please...

Firstly, I have a really important question for you...would you like these newsletters to stay the same length or would you like them to be shorter? Please let me know in the comments!

I've had some feedback from a few subscribers but want to hear what more of you think. This feedback will shape how long these newsletters are in the future.

Secondly...I'm delivering a free webinar for The Marketing Meetup on Tuesday at 2pm titled, 'TikTok for normal companies: what I've learned'. You can sign up here.

Thought for the day:?Everyone should at least understand TikTok & here's why...(more on this below).

New Knowlton Content

1. [Pod/Blog] 10 Predictions For Social Media Marketing in 2023

2. [Video] How To Make LinkedIn Doc posts In Adobe Express

3. [Video] How TikTok helped us win?a ￡50K project?this week

4. [Video] How we increased YouTube views by 3,193%

5. [Video] Doing this is so underrated but so important!

6. [Video] Why focusing 20% of your marketing on testing is vital

7. [TikTok] The unsexy reality of running a business

New Content (Non-Knowlton)

1. [Article] Top video trends to jump on in 2023

2. [TikTok] The workmate who won't stop talking about work

3. [Video] This Neil Diamond video will give you goosebumps!

4. [Article] 2022's top trending YouTube videos

5. [Vodcast] Growing an agency from your spare room

In other news...

- If I was to say to you we played 'Lloyd's Christmas Extravoganza Game' in the office this week, what would you think the game consists of? Find out here.

-Please do share your feedback about the length of these emails by voting (click an option at the start of this email).

Thought for the day:?Everyone should at least understand TikTok & here's why

Last week, TikTok helped us convert a ￡50K project & has inspired some of our most successful marketing campaigns of 2022 (plus achieve other vanity metrics with 1M+ views & 100K likes etc).

It’s also sucked up shit loads of my time & has been an absolute ballache to figure out why one TikTok bangs & another flops.

But overall…it’s been a game changer for our business this year.

I’ve learnt a huge amount about the platform & I’m really excited to be sharing my biggest takeaways in a free webinar with?The Marketing Meetup?next week.

In the webinar, I’ll be sharing a transparent insight into my journey & what I’ve learnt, warts and all.

Whether you think you should be on TikTok or not, what you should be focused on is creating short-form vertical video in 2023.

It’s what almost every social platform is optimised for nowadays & this webinar will help you get to grips with that too.

If you want to sign up for the free webinar which is happening next Tuesday at 2pm, click the link in the pic below.

Happy Friday!! ??

Dan (writing this) & Lloyd (in spirit)