The 1 checklist you need to achieve your business goals.
Steve Sweer
Helping Aussie Small(ish) Biz Scale 50%+ | Impacted Business Group Founder | Profit Growth Nerd
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Every business is unique, with?different needs:
Some need a little TLC, others might need a kick.
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But all need clear, actionable goals to drive them forward.
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We've noticed that many of our clients start with pretty vague goals.
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They want to grow.
But by how much? By when?
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They want more profit.
But why only 10% more? Why not 50%, or more?
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They want to make an impact.
But in what way? And how will they do it?
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Here’s the thing:
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If you don’t have a goal, you’re on the road with no destination.
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You’re likely to end up lost or going round and round in circles.
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Then, if your goal isn’t big enough, you’re likely to end up in the middle of Whoop Whoop when you could have been in New York or on a beach in Seychelles.
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And if you don’t take action towards your goal, you might just end up not going anywhere at all.
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So today, we're sharing our 4-step checklist to design and execute your business goals more effectively.?
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Let’s get into it!
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4 STEPS TO SET & ACHIEVE YOUR BUSINESS GOALS
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1. Have a Goal:
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It sounds simple, but many businesses lack goals, let alone written ones.
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Start with writing down your goal, even if it’s vague.
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Example:
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Let’s use the owner of a medium-sized property management company (we’ll call him Chris) as an example.
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He might start by writing down his goal to grow his company’s profit.
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2. Make it Actionable:
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Enter the SMART framework.
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Take your vague goal and make it Specific, Measurable, Achievable, Relevant, and Time-bound.
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Example:
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Chris could now make its goal clearer by refining it to something like ‘increase the company's profit by 20% by growing our customer base within the next 12 months’.
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He could then make it even more actionable by breaking it down into steps, such as identifying target properties, building networks with new potential clients, and enhancing sales skills to convert more leads into clients.
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?3. Test it:
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Most businesses have big ambitions, but their goals don’t reflect them.
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Challenge your thinking to ensure your goals are BIG enough.
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?Example:
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Chris could test his goal by asking the following 2 questions:
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?4. Do it:
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Setting goals is just the beginning; execution is where the magic happens.
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We think of it like this:
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Winners and losers can have the same goals; the difference is winners take action.
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?Example:
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Whatever Chris' goal, he's not going to achieve anything just by designing it.
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To get started and stay on track, Chris could ask himself one of our favourite questions daily:
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"What would the best version of myself do today to move closer to my goal?"
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Then get in, and make it happen.
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?Half the battle is simply taking the right actions.
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If you do what needs to be done, 80% of your goals will be accomplished.
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Go get it!
TLDR:
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