About

RCS Business Messaging (RBM) is a communication protocol that allows telecom operators, OEMs, and messaging partners to send A2P Rich Messages. This protocol offers an upgrade from SMS by enabling enterprises to send rich media such as videos, audio, images, GIFs, map locations, and create engaging campaigns. With RCS Business Messaging, businesses can combine the traditional SMS communication channel with visually rich message formats to create more engaging customer experiences.


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