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Software used to log and analyze call traffic from marketing campaigns. - Attribute inbound calls to individual advertising channels - Track and compare ad conversion rates across different channels - Log caller details (e.g. demographics, location, and prior call activity) - Access in-call analytics (e.g. call quality, sales outcomes, and speech analysis)
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Invoca connects inbound calls to the digital journey, helping marketers gain much-needed visibility into the campaigns, keywords, and ads that are driving high-value calls. Once a call is placed, Invoca’s Signal AI speech analytics technology goes to work. Predictive models analyze your spoken conversations to classify call outcomes like purchases made, appointments set, or applications submitted — all customized for your business. This conversation intelligence can then be pushed into the marketing platforms that matter to you, whether it’s Google, Facebook, Salesforce, or any one of the hundreds of Invoca Exchange out there.
CallRail is the lead intelligence platform that makes it easy for businesses of all sizes to market with confidence. Serving more than 200,000 companies worldwide, CallRail’s solutions help businesses track and attribute each lead to their marketing journey, capture and manage every call, text, chat, and form, and use real-time insights to optimize their marketing.
Marchex Marketing Edge is an innovative, easy-to-use conversational analytics solution that enables marketers to make data-driven decisions that improve their digital marketing performance. It reveals which marketing campaigns and channels result in call and text conversions so you can maximize the value of your ad spend. Marketing Edge also integrates with Marchex Sales Edge Rescue to provide real-time lost sale alerts so Sales can save the deal.
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WhatConverts closes the gap between marketing & leads. Through Calls, Web Forms, Chats, E-commerce, & offline events. Helping to give you marketing clarity. #marTECH Providing smart reports with actionable insights showing which marketing channels and keywords deliver the best leads. We collect data from every piece of marketing to show where leads come from, what spend is working & conversions per keyword all in one platform. The only lead tracking platform to track every lead from every source in a single, live dashboard
Replace client's phone number with a trackable virtual one to protect their privacy and get better visibility into customer experience. - Tracking and analysis: capture insights from your customers' interactions to improve user experience and strengthen your market positioning. - Customer privacy: phone number masking secures privacy without interrupting communication. - Prevent revenue leakage: phone number masking prevents parties from abandoning the platform and completing transactions elsewhere. Ensure your customers’ privacy, improve their experience and make data-driven decisions with better insights on communication between customers and service providers.
Providing 9-1-1 telecommunicators and first responders powerful capabilities for handling, dispatching, and responding to emergency calls more efficiently and effectively with location data, Smart911, live video streaming, georeferenced floor plans, and text-from-911 capabilities.