Yair Barrera的动态

Rightly said, Md Sufiyan Sayed! For real, the number of times I've heard, "Bas copy hi toh likhna hai," or "AI ke saath content calendar easily hoga ek din mein," or "Just ChatGPT this stuff"- and what not! ?? When will people understand that even using AI tools like ChatGPT, or any other platform, requires thoughtful prompts and direction? Content creation goes far beyond just churning out words and designs; it’s about truly?connecting?with the audience. Plus, there’s this expectation for social media managers to DO IT ALL - strategy, content, design, influencer outreach, and what not. But these are distinct roles, each bringing its own unique value to the table! ?? #strugglesofsocialmediamarketing #darksideofmarketing #sogoa #lifeofamarketer

And that's why, as businesses grow, they need to invest properly in this role, ensuring that their budget aligns with the level of expertise and value that social media marketers bring to the table.

If you hire a social media manager expecting them to do market research & come up with brilliant content ideas then guess what...you're not hiring a social media manager...you're hiring a strategist, content creator, and creative director. And that's why "social media management" is no longer a role that's an afterthought. Times have changed and it's time to understand that hiring a social media marketer is essential & you need to budget accordingly for their expertise.

If you hire a social media manager expecting them to do market research and come up with brilliant content ideas then guess what...you're not hiring a social media manager...you're hiring a social media strategist, content creator, and creative director. And that's why "social media management" is no longer a role that can be looked at as an afterthought. Or one that gets paid pennies. Times have changed and it's time for business owners to understand that hiring a social media marketer is essential & you need to budget accordingly for their expertise. Who's with me?? #socialmediamanagers #socialmediamarketing #socialmediamarketers

If you hire a social media manager expecting them to do market research & come up with brilliant content ideas then guess what...you're not hiring a social media manager...you're hiring a strategist, content creator, and creative director. And that's why "social media management" is no longer a role that’s an afterthought. Times have changed and it's time to understand that hiring a social media marketer is essential & you need to budget accordingly for their expertise. That’s all ?? #management #digitalmarketing #technology #socialmediamanagement #socialmediastrategy #socialmediaexpert #socialmediaamrketing

Absolutely, I see this as true from my experience. Hiring a social media manager today goes far beyond scheduling posts and monitoring comments. As a digital marketing expert, I’ve seen firsthand that effective social media management encompasses market research, strategic planning, creative content development, and even brand direction. Businesses must understand that these roles are integral to their growth and should be budgeted accordingly. A skilled social media manager can significantly enhance brand presence and drive engagement, making them indispensable in the modern marketing landscape.

If you hire a social media manager expecting them to do market research and come up with brilliant content ideas then guess what...you're not hiring a social media manager...you're hiring a social media strategist, content creator, and creative director. And that's why "social media management" is no longer a role that can be looked at as an afterthought. Or one that gets paid pennies. Times have changed and it's time for business owners to understand that hiring a social media marketer is essential & you need to budget accordingly for their expertise. Who's with me?? #socialmediamanagers #socialmediamarketing #socialmediamarketers

Completely agree and I would argue it's the same for podcast editing. If you expect/want your podcast editor to write show notes, create audiograms and offer creative direction and podcast strategy then guess what? You want a podcast producer. It bugs me when my job is diluted to podcast editor because the editing is a relatively small part of the package, and one you could outsource very cheaply/do yourself/use AI tools like Descript for. As a podcast producer, I do a lot more than that. From writing clickable titles, show notes, creating artwork, audiograms, strategy, and support I do a LOT and my rates reflect that. My journalism background and almost a decade of podcast experience play into that too. That's not to say everyone needs a podcast producer because they absolutely don't. But if you know you want to start a podcast and have no time, then consider how much more than the editing you'll need to outsource.

If you hire a social media manager expecting them to conduct market research and generate innovative content ideas, you’re not just hiring a manager—you’re looking for a strategist, content creator, and creative director. Social media management is no longer an afterthought. Times have changed, and it’s crucial to recognize that hiring a social media marketer is essential. Be sure to budget appropriately for their expertise.

f you hire a social media manager expecting them to do market research and come up with brilliant content ideas then guess what...you're not hiring a social media manager...you're hiring a social media strategist, content creator, and creative director. And that's why "social media management" is no longer a role that can be looked at as an afterthought. Or one that gets paid pennies. Times have changed and it's time for business owners to understand that hiring a social media marketer is essential & you need to budget accordingly for their expertise. Who's with me? #copied #socialmediamanagers #socialmediamarketing #socialmediamarketers