The Wolf of Franchises的动态

Can we also talk about how insane it is that Spongebob, something I watched in middle school (not to date myself) is a Gen-Z icon?? Unmatched staying power.

I think it’s a great idea to enter the fast food conversations and take over the dialogue from Grimace, but I don’t think it’ll make a dent against In-N-Out. I think In-N-Out’s consistent brand, quality and customer experience help keep business stable long-term from special offerings like this from competition. I don’t think consumers go to In-N-Out for the same reasons they’d choose McDonalds, Wendy’s, Burger King, etc.