WeGive的动态

A great ad can inspire action! We create tailored Google Ads campaigns that bring attention to your NGO’s mission and increase donations. Our expert team ensures you get maximum results from every ad. Contact us today to get started on a custom Google Ads campaign for your NGO. #DigitalMarketingForNonprofits #GoogleAdsCampaign #FundMyAdz #IncreaseDonations #TargetedAds

Has your #nonprofit checked out the latest stats on digital fundraising trends? According to a new Benchmarks report: - Nonprofit digital ad spend increased by 13% in 2023, with nonprofits reinvesting $0.12 in digital ads for every dollar of online revenue. - Across digital and non-digital advertising channels, 61% of spending was dedicated to direct fundraising. - Among digital channels, search and social media made up the largest share of fundraising advertising budgets. Linear television made up 77% of non-digital fundraising advertising spending. - Search advertising had the highest return on ad spend (ROAS) at $2.70. #nonprofits #nonprofitmarketing #fundraising

When nonprofits invest in marketing and fundraising for their organization, they tend to focus on two particular audiences: 1. Current and potential high-level donors (via one-on-one fundraising meetings and high-ticket events and experiences) 2. The general public (via mass advertising in print and digital channels) What tends to get neglected is the middle; your audience of previously engaged supporters. At best, you're probably hitting them up a few times a year with your current fundraising ask and sending form thank-you letters after each contribution. Why is this such a shame? The middle is where the magic happens. If you consistently and strategically focus your time and attention on this audience: ? Your marketing ROI will skyrocket ? You'll have a pool of eager ambassadors to tap into for every project ? It will be easier to identify and convert high-level donors Does your organization market to the 'middle'? What are some tactics that have worked for you? #nonprofit #nonprofitmarketing #fundraising #fundraisingtips

When it comes to engaging donors, remember: variety is the spice of success! Utilize multiple channels like direct mail, email campaigns, social media posts, website updates, and peer-to-peer fundraising to reach your supporters far and wide. Be the most interesting fundraiser in the world and watch those results roll in! #Fundraising #DonorEngagement #GetResults #MostInterestingFundraiser #FunFriday #TaylorDemers

?? Help More People and Raise Awareness for Your Cause ?? Nonprofits have a crucial mission, but it’s often hard to reach the right audience. That’s where we come in! At Van Patter Group, we specialize in digital marketing for nonprofits to help them raise more donations, spread awareness, and grow their reach. Whether it’s through SEO, social media campaigns, or fundraising ads, we can help your nonprofit grow in 2025 and beyond. ?? Let’s discuss how we can help you amplify your impact. Contact us at [email protected]. #NonprofitMarketing #CauseMarketing #DigitalMarketing #VanPatterGroup

13 Year-End Fundraising Fumbles: Don’t Be a One-Channel Wonder! ?? Relying on just one platform for your year-end campaign (hello, social media ??) might seem easy, but it’s like playing a song on repeat—your donors will tune out fast. This year, let’s mix it up! Email, direct mail, phone calls, social media—each channel connects with different donors in different ways. The more varied your approach, the wider your reach! Even in November, there’s time to expand your strategy and ensure your message hits all the right notes. Stay tuned as we tackle all 13 fundraising fumbles and how to finish strong! ?? #FundraisingTips #YearEndGiving #NonprofitSuccess #MultiChannelStrategy #FinishStrong

Nonprofits, did you know about Google Ad Grants? Google offers $10,000 per month in free advertising for eligible nonprofits! This powerful resource can help you drive traffic to your website, promote events, highlight donation opportunities, and spread awareness about your mission. Pro Tip: Make sure your website is optimized for conversions and that your landing pages are clear, targeted, and engaging to maximize your impact. Want to grow your impact and spread awareness? Inquire about Redstart’s social media management and digital ad campaign services! Visit www.redstartcreative.com for more information. #Nonprofits #GoogleAdGrants #DigitalMarketing #NonprofitSuccess #FundraisingTips #RedStartCreative #NonProfitMarketing #MarylandNonProfits #BaltimoreNonProfits #CertifiedWomenOwned #BaltimorePrintShop #AlphaGraphics #DigitalAdCampaigns

The right keywords can be game-changers for your nonprofit’s website, helping your message reach the people who care most about your cause. By improving your keyword rankings, you boost your site’s visibility, attract more supporters, and increase donations. We specialize in helping nonprofits create effective SEO strategies that align with their mission. Let’s make sure your website is easy to find, so your impact can grow. #NonprofitMarketing #SEOForGood #BoostVisibility #MakeAnImpact #websites #marketing #nonprofits #graphicdesign #nonprofitmarketing

Would you like to join me for 11 FREE direct mail clinics? Starting this July, I will be offering 11 free, 10-15 minute clinics to whet your appetite for dm knowledge! You can sign up for these FREE clinics right now at:?https://lnkd.in/gSaEhNYj. Topics will include:?What is direct marketing? Why direct mail??Why digital? How you?can?dominate your donor’s mailbox?and how humans make decisions. We will perform a?letter autopsy?and?look?at great holiday appeals!??What is mezzo fundraising???Why are they called?‘reply’ forms? I will give you the direct response super hack?& we will talk about fantastic gratitude.?Sound interesting? Join 250 of your colleagues now by signing up at: https://lnkd.in/gSaEhNYj #DirectMail #fundraising #DirectResponse (Feel free to share this with your colleagues and friends)