Web3Afrika的动态

Web3Afrika转发了

查看Ana Inyang, ANIMN的档案

Innovative Strategist | Performance Marketing | Web3 Marketing | Chartered Marketer | ForbesBLK Member

3 Years Ago I attended a Conference organised by DigiClan Africa and that was the first time I heard about how challenging Marketing professionals were navigating their way into Web3. I desired to one day transition into web3 marketing but I didn't know where to start, there was so much to read up on, and I am a kinetic learner, knowledge without practice would have little effect on me. So when I finally got into the Web3 marketing space, the first 3 weeks was a rollercoaster. I mean, this was an entirely new terrain for me. Coming from a background in sales, digital strategy and performance marketing, one thing was missing, and that was data. Marketing in Web3 is still in its infancy, the decentralised nature of web3 makes everyone a shark in the ocean, so to break into any territory you will have to defy the learning curve for user connectivity and think more around 1st-party data. I have come to embrace the fact that beyond the learning continium, and no matter your level of experience, when you transition into a new field, you have to embrace the character of a child to actually assimilate and build from the scratch. And for such an uncharted water like Web3, you need to harness the power of a community to avoid getting drowned. Certainly for every career path you choose, you should belong to a community because you can connect, leverage and grow from within. Community is the engine that powers Web3. Think builders communities like Web3Bridge, Web3Afrika If you are in Marketing and looking to transition into Web3 Marketing, one fun DAO I would recommend is Superteam I'm still on the lookout for more recommendations of such communities that fosters growth and inclusivity within the Web3 Ecosystem.

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