Moore的动态

Ever feel like your ads aren't reaching the right people? Advantage+ Audience Suggestions can give your campaign the initial boost it needs. By suggesting an original audience, you help Meta's algorithm find your ideal customers faster. ?? Want to master the art of audience targeting on Meta? Our live webinar has your covered. Registration link in the comments. #Meta #MetaAds #MarketingStrategy #AdCampaigns

Is manual or AI audience targeting better for Facebook Ads? ?? Both have their strengths! Manual targeting gives you full control, ensuring precision and relevance, while AI targeting leverages data to automatically find the best audience. Ultimately, the right choice depends on your business goals and campaign needs! Which one do you prefer for your ads? #FacebookAds #DigitalMarketing #SocialMediaStrategy #AudienceTargeting #AI #ManualTargeting #MarketingTips"

AI is the new secret weapon for digital marketers to supercharge audience targeting! Unlock hyper-personalization at scale, predictive customer insights, dynamic ad creative optimization, conversational chatbots, and lookalike audience expansion. AI lets you skyrocket relevance and engagement with your most valuable audiences. Leverage this 3 Step Method to Help You Find All The High-Quality Leads Your Business Can Handle. leadsourceiq.com/free-gift #AI #DigitalMarketing #AudienceTargeting #Martech #Personalization #PredictiveAnalytics #Chatbots

Meta advantage. All detailed targeting options - interests etc Custom audiences like Lookalikes etc Are now combined with the advantage + audience. Audience automation now includes- Advantage+ audience Advantage detailed targeting Advantage custom audience Advantage lookalike All inputs are now suggestions so now the ads will go beyond your inputs ?? Linking documentation below... Will post my thoughts in a few days... hashtag#meta hashtag#ads hashtag#ecommerce

Personalization is both underrated and misunderstood for audience targeting. If you want to increase conversions and make more sales, personalization in your content and advertising is a great way to do that - but only if you approach it the RIGHT WAY. If you provide RELEVANT content to the right audience, you’ll achieve significant results over time! To learn how to do this, register for NP Digital's next webinar with Neil Patel on March 12th at 8 am PST below ?? https://lnkd.in/gwFq6Qks #marketingstrategy #digitaladvertising #targetaudience #marketing101 #digitalmarketing

?? Use Facebook’s Audience Insights for Better Targeting Want to know more about your audience? Facebook’s Audience Insights can help! Audience Insights shows you demographic details like age, gender, and interests of people engaging with your brand. Use this data to refine your targeting and reach more of your ideal customers. Explore Audience Insights to enhance your ad targeting. Follow for more tips.

Sometimes you can take the right insights on your audience, and still end up with bad targeting. I found a very strange example of this when I was doing my own audience research on who's talking about "dark social". Ridiculous as this example is, it does hopefully show how easily you take good audience research and connect it to bad targeting. Whether that's bidding on terms that your audience uses that might mean other things to other audiences, or leveraging audience research tools to identify accounts and sites to include in advertising, you have to think critically about the data or you could end up wasting budgets. Also, go check out SparkToro if you haven't already. Don't let this anomaly fool you, it's a powerhouse of a tool to have in your demand gen arsenal (not being paid, just good friends with the people and a happy customer)

As the use of cookies continues to fade, Broadsheet client Seedtag is charting the course for the advertising industry's adoption of new tech, like AI-driven contextual audience targeting. In an interview with Streaming Media's Jan Ozer, Seedtag CEO Brian Danzis dives into the company's shift towards privacy-first targeting strategies and how they're bringing it to the world of CTV. Check out the full article here: https://lnkd.in/ekCiW8n3 #BroadsheetPR #ClientNews #Seedtag #AI #AdTech

How can AI make ads more relevant without invading privacy? Brian Danzis, President North America at Seedtag recently joined Jan Ozer at Streaming Learning Center for an interview. They discussed the importance of contextual advertising in a privacy-first world, the role of AI in audience targeting, and how Seedtag's recent acquisition of Beachfront brings these capabilities to the growing Connected TV (CTV) space. Check out the full conversation here: https://lnkd.in/d3UH4gFt #AdTech #CTV #ContextualAdvertising #AI