We had an incredible time celebrating National Cinnamon Roll Day on October 4th! ?? A huge shoutout to our amazing influencers and everyone who joined in the fun. Thanks for making it special with us! See you next year for more cinnamon roll goodness! #NationalCinnamonRollDay #WannaCinn #CinnersClub #DoYouWannaCinn
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Halloween is one of our favourite times of year here at Welly*. ???? We love everything about the spooky season, so we’ve brewed up the Spooktacular Social Media Stats of 2024 blog to help you cast some magic on your social strategy! ?? In this blog, we discuss how short-form video haunts the top spot with engagement rates up to 60%, while long-form YouTube content has fallen from favour. ??? Carousel posts help to keep audiences scrolling, and niche micro-influencers are the new spirits to watch. ?????? Purpose-driven marketing is the real spirit behind meaningful connections. If your social media is looking a little scary, get in touch with us, we’re here to help you turn things around! Click the link in the comments below to read more. ?? #ContentMarketingAgency #SpookyStats #SocialMedia2024 #ContentThatHaunts #Halloween
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Sharing our industry’s HOT top tips? YES. That’s what we believe in. There is space for all of us to win, by improving our best practices to better align with proven methods for success. Influencer marketing is no longer the WILD WEST. It’s a landscape we navigate with a healthy mix of data optimisation and humanity. Here’s our top tips in an easy-to-use format. Let’s get cracking and make 2024 the best year yet for #influencermarketing ?? #influencers #data #performancemarketing #authenticity #optimization Humanz
Last week, we gifted a printed copy of our 2024 influencer marketing handbook to all the guests and generous donors who attended our fundraisers for the Riky Rick foundation in CT and Jozi. It's a 12-page guide and exercise book towards creating an effective influencer marketing strategy for 2024 and building long-term win-win programmes with creators. Following much pressure ?? (and some bribery), we are releasing the digital version too: https://lnkd.in/d8agr-4a
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???New episode with Katie Stoller! Influencer marketing pioneer Katie Stoller shares her journey from styling A-list celebrities and managing celebrity gifting suites to global PR agencies to entrepreneurship. On this episode of The M Word, Jennifer talks with Katie about the origins of influencer marketing and the upside of pursuing her entrepreneurial dreams. Read the blog: https://bit.ly/44hu8Ng
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????We're in love ........... With these integrations! ?? Since it's Valentine's Day, we're showing some love to the influencer marketing campaigns we've had on our minds of late- from a MrBeast collab featuring a custom integration to comedy reigning king on TikTok! P.S, we are fickle with our favourites though, so you might catch us hyping up something new next month???? . . . #influencermarketing #creatoreconomy #marketingdigital
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I'll be at IIEX North America in Austin this month! Come find me at our booth and say hello, or join our Head of Brand Partners explore the ROI and key drivers behind successful influencer campaigns! #iiex #insights #marketresearch
Sydney Sweeney, Martha Stewart, Rihanna. Brands spend millions of marketing dollars on celebrity endorsements each year. But are those investments paying off? Join our Head of Brand Partners Danielle Wiseman as she explores the ROI of star power at Greenbook's upcoming IIEX event. Learn more about the key drivers behind successful influencer campaigns—and the strategic mistakes that cause others to fail. #iiex #marketresearch #insights
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Like the rest of the world, we ship Gabby and Tyler—the content creators who found what might just be love during an impromptu street-style interview for TikTok. So we helped The UPS Store get in on the action and partnered with the pair to support their budding long-distance romance. It's like Lauren Norton, our Associate Connections Planning Director, said: “In order to drive meaningful relevance for brands on social media, we keep an eye on community conversations that have the potential to catch fire and turn into larger cultural moments—like Tyler and Gabby’s meet-cute. Long-distance relationships have been a popular conversation on TikTok for years, with countdown mashups until the next in-person hug or influencers like Chris Olsen delivering coffee around the world. They’re also a common shipping use case for businesses like The UPS Store—so what better opportunity to show support for Tyler and Gabby than The UPS Store 'shipping' their relationship? The trick was moving quickly enough to be part of the skyrocketing momentum around their budding relationship, so within 24 hours of their first date we had partnerships established with the couple and a game plan for how to Pack & Ship a long-distance care package from Greenville to Miami.” Learn more on Ad Age: https://lnkd.in/eyfZSFGP
Creator and influencer trends brand marketers need to know about right now
adage.com
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?? NEW EPISODE ALERT ?? https://lnkd.in/gek2hQxg Dive deep into the magical world of micro-influencers with our latest episode of "Behind The Screens" featuring the enchanting Stephanie Kibby (@dailydolewhips)! ??? From Dole Whips and Disney adventures to digital creation and passive income - Stephanie shares her journey and the secrets to her success on social media. ?? What You'll Discover: The path to becoming a digital creator ?? Strategies for monetizing your social presence ?? Mastering brand collaborations ?? Leveraging affiliate codes and sponsorships for income ?? ?? Special Offer: Use code STEPH15 for 15% off at Magic Candle Company? and bring the magic of Disney parks to your home! ?? Dive deeper into Stephanie's world with her Linktree: https://lnkd.in/g7ReHGiC - find curated adventures, lifestyle tips, and exclusive discounts! ?? We'd love to hear from you! Like, comment, and share your thoughts or questions for Stephanie. Let's explore the power of micro-influencing together. ?? Watch now https://lnkd.in/gek2hQxg and embark on this insightful journey with us. Whether you're an aspiring influencer or just curious about the digital creator economy, this episode is packed with valuable takeaways. #BehindTheScreens #MicroInfluencers #DigitalCreator #DisneyAddict #SocialMediaTips #PassiveIncome #InfluencerMarketing
How Micro-Influencers Make Money on Social Media | Behind The Screens | Social Media Tips
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Friendly Social Media Tips for Pet Businesses ???? Struggling to grow your pet business on social media? Try these quick tips: - Post captivating pet photos & videos to boost engagement - Leverage influencer partnerships to reach new audiences - Run interactive contests to build your follower count What other social media tactics have worked well for your pet business? Share below! #VeterinaryMarketing #DigitalMarketingForVets #SocialForVeterinary
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Sydney Sweeney, Martha Stewart, Rihanna. Brands spend millions of marketing dollars on celebrity endorsements each year. But are those investments paying off? Join our Head of Brand Partners Danielle Wiseman as she explores the ROI of star power at Greenbook's upcoming IIEX event. Learn more about the key drivers behind successful influencer campaigns—and the strategic mistakes that cause others to fail. #iiex #marketresearch #insights
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?? ?????? ???????? ??????????????! ?? Last month, we partnered with Mad Over Donuts to sweeten things up, and the results were as delightful as their donuts! ?? From creative influencer campaigns to mouthwatering content, we helped ?????? reach a wider audience and satisfy some serious donut cravings. Watch the video to see how we made this delicious campaign a success, and stay tuned for more highlights from our top 5 campaigns! #MadOverDonuts #FaymCampaigns #InfluencerMarketing
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