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Looking for ways to boost your brand recognition? Check out our latest document post, where we share creative and achievable ways to use promotional products for your brand's success! ? From custom products at tradeshows and events to branded giveaways, we've got you covered! Don't miss out on these innovative strategies to make your brand stand out. #brandrecognition #promotionalproducts #marketingstrategy

Trade shows are a great opportunity to showcase your brand and connect with industry leaders. Here are some key tips to make the most of your trade show preparation. https://buff.ly/3uTVV9d #tradeshow #networking #marketing #marketingtactics

Tip of the Day for Trade Show Exhibitors ?? Maintain a Clean and Organized Booth One would think this is obvious, but I have seen some repeat offenders out there and feel compelled to spread the word... Keeping your trade show booth clean and organized is key to making a positive impression on visitors. A tidy setup not only enhances your professionalism but also improves visitor engagement. Remember, a clutter-free booth makes it easier for attendees to navigate and interact with your displays. Regularly declutter and neatly arrange promotional materials, products, and giveaways to create an inviting atmosphere throughout the event. #TradeShowTips #EventMarketing #Professionalism #Marketing #BusinessDevelopment

Have a tradeshow or event coming up? Did you know you only have three seconds to catch someone’s attention? Make your booth stand out with unique, impactful giveaways. Reach out to me and let's get started! #brandedmerchandise #gacosourcing #womanownedbusiness

Exhibiting at events is expensive. There's no two ways about it. That's not to say it's not good value for money. But how do you get that value? In this second article on tradeshow preparation, I explore the topic further. Getting the maximum return on the money spent and effort you’ve put in to participating in an event requires two things: 1.????Careful and through planning 2.????Exhibiting needs to be part of a wider well-thought-out marketing strategy It's worth breaking your second stage planning down into the following areas: ?? Customer comms – tell your existing customers you're going to the show and what's new and why they should visit/what they'll miss if they don't. ?? Social media – use LinkedIn to tell your existing customers and communicate with the market. ?? Giveaways – are they useful? What's appropriate? ?? Uniform – Stand out and stand together as a team. ?? Hosts/hostess – useful if you or your team don't speak the lingo. ?? Pre-show vs onsite promotion – your own promo vs advertising in the catalogue ?? Lead capture – what's the best way to capture leads and how you should classify them ? Follow up – when and how Thanks to Matthew Beebe for supporting statisitics re. pre-show visitor planning. If you're interested to read more about getting the most out of the events you're exhibiting at, then take look at my blog – https://lnkd.in/gVnVhegU – or get in touch. #marketingforengineering #marketingformanufacturing #eventmarketing

Here are our top tips on making the most out of your tradeshow booth: ?? Assess marketing materials and make changes if necessary ?? Have all of your marketing materials in one spot so you don't forget anything ?? Provide education in your marketing materials What are your tips to maximize your tradeshow booth? Let us know! ?? #TradeshowTips #MarketingMaterial

Join tradeshow marketing gurus Olga Rosenman and me to discover key tradeshow trends in 2024 and get practical advice on how to elevate your tradeshow experience. We will discuss: - How do we create a memorable brand and generate hundreds of leads? - How do we manage the tradeshow preparation process? - How do we expand the boundaries with digital activities and book meetings ahead of time? Link to registration - in the first comment. Olga Rosenman

10 realisations about event marketing today: 1. Talk to attendees standing alone 2. Nothing beats in-person events 3. Lean on your partners and customers for support 4. Take a register and personalise follow ups 5. Your panellists are best-placed to decide the topic 6. Keep the sales messaging light and the branding strong 7. You'll always forget something 8. Don't skimp on the food 9. Always bring lanyards and name badges 10. Ring around all registrants before the event 10. Assume at least a 30-50% drop off #marketing

Selecting the right trade show for your company requires thorough research, a clear understanding of your goals, and careful budgeting. By focusing on industry relevance, audience demographics, and financial considerations, you can ensure that your trade show investment delivers significant returns. When done correctly, attending the right trade show can open doors to new customers, increase brand awareness, and solidify your place within your industry. Follow these steps, and you’ll be well on your way to a successful trade show experience!

Make your next event unforgettable with the perfect promotional products. At Eminent, we specialize in creating memorable giveaways that attendees will cherish long after the event concludes. From branded lanyards and custom tote bags to unique souvenirs, these items not only enhance the event experience but also keep your brand top of mind. Effective event marketing with the right promotional products can boost attendee engagement and create lasting brand impressions. What promotional items have you found most effective at events? Let’s discuss and share our experiences! #EventMarketing #PromotionalProducts #BrandAwareness