B.H. James Distillers is a brewer of 'uniquely American' spirits in Adairville, Logan County, KY. Vid Monster created a new website for the distillery, launched earlier in 2024, which features B.H. James' three spirit products: Burton James Whiskey, James Lake Spirits, and Kentucky Grit Whiskey. Vid Monster's video production crew also created lifestyle and product photography and videography. The story of B.H. James is a special one, inspired by owner Shawn McCormick's grandfather, a baseball player in the early 20th century. The brand's aesthetic breathes with the spirit of baseball and Kentucky, and the challenge was to create a website experience that mirrored the careful thought McCormick put into the meticulously designed spirit labels. Client: B.H. James Distillers Website Development: Chris Butler (@isoban) Project Management: Jenn Drummond Photography & Videography: Sam Kirby + Nick Williams #marketingagency #webdesign
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Meeting a client's expectations for a burger shot involves more than just taking photos. It's about knowing their brand, the message they want to convey, and how they envision the final image. How do you dive deep into a client's requirements to ensure their satisfaction? #ClientExpectations #FoodPhotography #BurgerArt
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?? Exciting News for All CPG Brands! ?? Join us for an exclusive NIQ Brandbank webinar in collaboration with Sedano's Supermarket! ?? Unlock insights on how to optimize your product content and boost visibility across digital shelves. Discover how we’re helping brands streamline operations and drive growth in the grocery industry. ?? Register today to learn from the experts and stay ahead of the competition! ?? #webinar #CPG #groceryretail #digitaltransformation #NIQBrandbank #Sedanos #ProductOptimization
?? Sedano's Supermarket Suppliers, don't miss out! Join our exclusive webinar with Sedano's Supermarkets on Sept 19th at 11:00 am EST. Learn how to enhance your product listings, ensure data accuracy, and boost sales with NIQ Brandbank’s digital content solutions. Plus, attendees get a 10% discount on your first order and a chance to win a free product photoshoot! Register here ???? https://lnkd.in/gA4Xhfra ??If you can’t make it, still be sure to register for a recording of the webinar straight to your inbox!
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Juggling Wine ... This is test footage where I wanted to try something new. The goal was to replace a juggler's clubs with wine bottles. I took a photo of a wine bottle, cut it out and created 3 overlays on the juggler video track. It was a matter of key framing each movement of each bottle over top of the image of the club. When you watch the video in real time, the hands are moving with the bottles and you don't notice one small detail ... He never catches the bottles. But when it slows down, you can see the bottles are imposed on top of his hands. Since then, I've learned a lot about video editing. Now I would create masks of the juggler's fingers on top of the bottles so it looks as if he is really tossing wine bottles. Short videos come in some of my product photography packages. And while I may never be good enough to edit a Hollywood movie, I have a question ... If I hadn't mentioned the fact the bottles were never "caught", would you have noticed this detail? #videocontent #videomarketing #commercialphotographer #ugccreator
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Restaurant Marketing Through Photography Restaurant photography is more than just pictures of food.?According to HubSpot, 46% of marketers say photography is critical to their current marketing and storytelling strategies. Professional food photography can also help you bring the rest of your restaurant marketing ideas to fruition. Read Full Article https://lnkd.in/eQKqHcA9
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Have you ever had the experience where you took a photo of something and it looked flat, then someone else took a photo of exactly the same thing and it looked fantastic? The difference often comes down to one thing: lighting. In food photography, mastering light is essential. The way light hits a dish improves its texture, brightens its colors, and creates that perfect shine on, for example, this fresh salad from Groupe Lactalis. Our studio environment is set up so we can perfect our lighting and make every dish look as appetizing as possible. Next time you're about to take a photo of something, especially of food, consider the light. It's the secret ingredient to make your photos look a lot better.
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Nutro Dog Food As a Retoucher, one of the things you're called on to do is to extend the image. That is, to add to the sides of an image. Sometimes it's a compositional necessity, but usually it has more to do with layout. I learned early on to always make sure I have access to the entire library of captures from the shoot. Otherwise a relatively simple task can become a time consuming nightmare. The image may suffer in the end. #advertisingphotography #advertising #retouching #retouchingservices #retoucher #composting
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?? Beer Clinking Shot for CISK: At first glance, it may seem like a simple shot of two beer glasses clinking together, but achieving this image was a complex and intricate process. I managed every aspect of the shoot solo in my studio, from initial brainstorming to final post-production. The journey began with brainstorming how to hold the glasses securely and create the perfect clink effect. I built a custom set to hold the glasses in place and ensure they clinked naturally, taking into consideration the flow and splash of the frothy beer. Achieving the ideal splash required meticulous planning and numerous test shots. Logistics played a crucial role; I had to cover all lights and set up trays to collect the dripping beer, preventing any damage or mess. Styling the glasses was another important aspect, ensuring they looked appealing and authentic. The final images were used by CISK, a local beer company, in various formats including large banners, billboards, and bus shelters. The entire project, from planning and testing to the final execution, took around four days to complete. This elaborate and detailed approach ensured that the final shot was not only visually stunning but also met the high standards required for large-scale advertising. #CISK #BeerPhotography #ProductPhotography #ComplexShot #StudioWork #HighResPhotography #PostProduction #AdvertisingPhotography #PhotographyTips #CreativeProcess #ProfessionalPhotography concept advertising agency - brndwgn
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Product photographers are often the knights in shining armour who make your great product look even greater. That’s why good ones cost money. (Btw please don’t ask us to help you make your poor product look good, cos that’s just shoddy, unethical practice). But…honestly, I’m not sure I could make *these* look good… Whose idea was it to make gravy granules that look like cremated human remains? They’ve certainly succeeded in putting the “grey” in gravy… Alt: boxes containing multiple jars of beef gravy granules on a supermarket shelf. The granules are grey, giving the jars the appearance of transparent mini-urns at a crematorium. Yuk.
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Capturing the cozy, crave-worthy vibes of a dish can make all the difference, especially on chilly November nights! Great photos don’t just showcase food – they tell a story, set the mood, and invite customers to experience a taste they can’t resist. Remember: a good photo is more than an image – it's a powerful piece of your brand. #restaurantmarketing #foodphotography
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Mouth-watering food photos have the power to turn social scrolls into reservations.? ?? But even with a good camera, beautifully-plated dishes can fall flat.??We interviewed renowned food photography experts to help you master the 3 most important elements that turn food photos into reservation magnets. 1. Harness the power of natural light to highlight textures and colors naturally. 2. Use dynamic angles and framing, like the rule of three, to help draw the eye. 3. Incorporate props and settings that complement dish's flavor. Get the specifics on how???
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