ICYMI, ESRB Sr. VP, and friend of Video Game Bar Association posted a great update today.
The Federal Trade Commission issued its long-awaited final Children's Online Privacy Protection Act (COPPA Rule) today, on a 5-0 vote, with incoming Republican Chairman Andrew Ferguson concurring in the result.?The new Rule, which comes into effect 60 days after formal publication (with full compliance required within a year), sets out new requirements for the collection, use, and sharing of kids' personal data to help protect their privacy and keep them safe online. Most of the revisions are consistent with the proposals the FTC issued about a year ago through its Notice of Proposed Rulemaking although the FTC stopped short of adopting several controversial changes. (You can find our analysis of those proposals on the Privacy Certified blog.) The Rule, which hadn't been updated since 2103 -- a dozen years ago in people time and even more in technology time -- establishes new requirements on number of topics such as biometric identifiers, targeted advertising, data retention and data security, and more. It also provides more direction on "mixed audience" services under COPPA and allows "text plus" verifiable parental consent. The new Rule also imposes heightened transparency obligations for Safe Harbor programs like Privacy Certified. We're still making our way through the 225+ pages of Rule text, analysis, and Commissioner opinions. Going forward, we'll work with our program members on implementing the changes required by the Rule. Stay tuned for more in-depth takeaways. And please get in touch if we can help you comply with the new COPPA Rule. #COPPA, #kidsprivacy, #SafeHarbor