??? Got Itchy Feet? ?? We are excited to unveil our new social-first campaign for LinkedIn to help young professionals navigate the UK job market and find their next opportunity with more confidence and ease. ??Embracing the British expression ‘itchy feet’, the campaign features three different scenarios where workers' inner monologues -personified by their own feet -play out their career dilemmas, produced by our content creation studio Girl&Bear. ?? At the heart of the campaign is LinkedIn’s job collections, a new feature designed to make job hunting more intuitive and personalised. The feature curates a collection of job opportunities across various categories, empowering young job seekers to discover new roles tailored to their skills, experience and preferences. ?? As part of the campaign’s influencer strategy, LinkedIn has partnered with five influential voices on the platform, Elfried Samba, Charlotte Mair, Oliver Yonchev, Ndubuisi Uchea, and Molly Johnson-Jones to share their own ‘itchy feet’ career moments. ?? Spot it across LinkedIn, Meta and YouTube! CLIENT: LinkedIn Santi Pochat, Selena Gabat, Melanie English, Zara Easton, Natasha Ewhe, Benjamin Wyver, Aston Brooks-Ashitey, Jackie Kelliher, Kim Chitra, Karishma Das, Erica Firmo, Lucy Kerr ADVERTISING AGENCY: VCCP? Matthew Lloyd, Henry Westcott & Robbie Field, Lindsey George, Nicole Mouawad, Mark Jones, Tiffany Mondesir, George Poynter, Hannah Mahony, Ismahane Ileye, Emma Houlston PRODUCTION COMPANY: Girl&Bear Hannah Chitty, Lydia de Blangy, Jennifer Sheridan, Rachael Spann, Charlotte Borrell, Ashley Barrett, Suite Ltd, Simon Wright #linkedInjobs #careermoves
The socks ??
Loved sharing my *rather ludicrous* itchy feet story!
Great campaign - thanks for the socks and involving me ??
Voiceover was the best bit
Love this creative spin on career growth! Excited to see it live!
Read more here:? https://www.vccp.com/work/linkedin/got-itchy-feet