Digital Media Association @ USC的动态

When we are creating brands or marketing, we always look to celebrate the extraordinary in a business. Often businesses can take what they do for granted: to your potential audience it can be extraordinary: we'll help you communicate that to the outside world through your marketing.

Are your marketing efforts feeling more confusing than effective? You’re not alone. Many businesses struggle to create messages that truly connect with their audience. That’s why we’ve created a new video to break down the StoryBrand Framework into simple steps. It’s a proven way to turn confusing marketing into clear, compelling messages that drive results. ? Simplify your marketing with a proven framework. ? Learn how to connect with your ideal audience. ? Watch how clarity creates customer action. Want to see how it works? Watch our latest video and start creating marketing that resonates: https://lnkd.in/d7Vbqgy7 #storybrand #marketing #digitalmarketing

Just finished the course “Ideation for Marketers” by Brad Batesole! Check it out: https://lnkd.in/gfQ99Dfh #creativeideation #marketingstrategy.

97% of brands may as well be flushing their ad spend down the loo! ?? Here’s why: They’re pumping money into ads without having a solid brand foundation. This week alone, I spoke to two 7-figure business owners. Both were spending heavily on marketing. But when we dug deeper into their brands, one thing became crystal clear: They lacked clarity. Clarity on who they were speaking to with their marketing. Clarity on what made them stand out from their competitors. It’s like building a house on quicksand. No matter how much you spend, it’ll never be stable—or deliver the returns you’re hoping for. The secret? Clarity. Clarity on your brand, your audience, and your positioning. It’s not about spending more—it’s about speaking to the right people with the right message.

Just finished the course “Ideation for Marketers” by Brad Batesole! Check it out: https://lnkd.in/eDiibTvm #creativeideation #marketingstrategy.

Just finished the course “Ideation for Marketers” by Brad Batesole! Check it out: https://lnkd.in/g3dCRWEP #creativeideation #marketingstrategy.

Just finished the course “Ideation for Marketers” by Brad Batesole! Check it out: https://lnkd.in/gMdyBpPp #creativeideation #marketingstrategy.

Are your marketing efforts feeling more confusing than effective? You’re not alone. Many businesses struggle to create messages that truly connect with their audience. That’s why we’ve created a new video to break down the StoryBrand Framework into simple steps. It’s a proven way to turn confusing marketing into clear, compelling messages that drive results. ? Simplify your marketing with a proven framework. ? Learn how to connect with your ideal audience. ? Watch how clarity creates customer action. Want to see how it works? Watch our latest video and start creating marketing that resonates: https://lnkd.in/d7Vbqgy7 #storybrand #marketing #digitalmarketing

When it comes to marketing, I’ve always believed that the core essence lies in values. In today’s rapidly evolving and often chaotic landscape, cutting through the noise is more challenging than ever. As companies, we don’t often get the chance to make a lasting impression, so we need to be crystal clear about our message from the get-go. For me, this clarity comes from understanding what we truly stand for and ensuring that message resonates in every communication, every campaign, and every touchpoint with our audience. It’s about distilling our essence into something simple, memorable, and powerful. In my experience, trying to be everything to everyone is a sure path to failure. We need to hone in on our strengths, our unique propositions, and communicate these effectively. This is more than a marketing strategy; it’s about aligning our actions with our values. ?? Having worked in both traditional and digital spheres, I can say that whether on a billboard or a social media post, clarity and consistency in our values give us a competitive edge. It establishes trust and builds a lasting relationship with our audience. At the end of the day, it’s not just about selling products or services. It’s about creating an emotional connection, a sense of loyalty and trust that goes beyond the transactional. This, I believe, is the ultimate value of marketing. #Marketing #BrandValues #Clarity #Communication #StrategicMarketing??

Just finished the course “Ideation for Marketers” by Brad Batesole! Check it out: https://lnkd.in/g52tUt69 #creativeideation #marketingstrategy.