Upside boosts the impact of your loyalty program at every touchpoint in the customer journey by… ? Driving more loyalty signups ? Motivating members to visit more often ? Increasing members’ basket size and monthly spend Our new tactical guide shows exactly how we do it. Link in comments to get your copy.
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New government data is out! Today’s CPI report shows that August had the lowest inflation since February 2021, establishing that the Fed is on track for an interest rate cut this month. This could stimulate economic activity and hopefully lead to further cuts over the next year. Of particular note: grocery prices. Grocery inflation is now at 0.9% annually — the lowest rate since June 2021. Consumers still perceive their shopping list as being more expensive, but grocery prices have remained remarkably stable over the past year. Month-over-month changes: ?? Total inflation: 0.2% ? Gas (all types): –0.6% ?? Food at home: 0.0% ?? Food away from home: 0.3% Year-over-year changes: ?? Total inflation: 2.5% ? ? Gas (all types): –10.3% ?? Food at home: 0.9% ? ?? Food away from home: 4.0%
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Good news for consumers *and* retailers: new BLS data shows that average wage growth is outpacing inflation. That could encourage cautious, uncommitted consumers to spend more. Unemployment is also ticking down, which increases job security and consumer confidence — leading to larger purchases or more frequent spending. The data: ??Average hourly earnings increased 3.8% year over year, compared to 2.9% inflation over the same period. ??142,000 new jobs were added in August, slightly lowering the unemployment rate to 4.2%. ?? With today’s data in line with expectations, it’s still likely the Fed will begin cutting interest rates in September. This would further increase economic activity, all while inflation is cooling. #consumerconfidence
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We analyzed 1 billion transactions and 1,700+ consumer survey responses, uncovering five key trends shaping today’s shopping behavior ?? Together, those five trends add up to the rise of the “uncommitted customer” — a value-driven, digitally savvy shopper who doesn’t mind visiting multiple stores and formats to get what they need. Get the full report here: https://lnkd.in/g8ScrQsj
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You might have already seen it on The Today Show: The inaugural Consumer Spend Report analyzes 1 billion transitions and thousands of consumer survey responses to understand what’s shaping the way we shop. The biggest surprise? The rapid rise of the “uncommitted customer.” Whether you call them “infrequent,” “irregular,” “occasional,” or “secondary,” these customers shop around for the things they need and are uncommitted to one retailer or brand. And they’re not rare. In fact, the uncommitted customer is most of us. They’re challenging to win, but they also present a huge opportunity for retailers’ growth. Get the full report: https://hubs.li/Q02NnZsM0
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What do you need to help make your revenue teams as efficient as possible? Empathy. At least that’s what Alla Bliskovsky does as an Upside Revenue Enablement Manager! Read our whole interview with her (including her shoutout to colleague Pantea Farhi Stevenson!) here: https://hubs.li/Q02Ncd4K0 #salesenablement #revenueenablement
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?? Did you catch us on the NBC News Today Show? Upside’s Thomas Weinandy sat down with Vicky Nguyen to talk about our latest research on consumer spending and the rise of the “uncommitted customer.” https://lnkd.in/gZyPusQj
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Get the guide ? https://www.upside.com/reports/a-guide-to-loyalty-upside