Day One is when the most important #Cannes conversations happen. This year, we're kicking it off with the Association of National Advertisers, TAG, Fiducia and the one and only Lou Paskalis. Hope to see you there. #Cannes2024 #PremiumPublishers #Programmatic #Transparency #Symitri #TRUSTX #ANA https://lnkd.in/eUsh4GFb
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Did you miss us at #PrebidSummit2024 or want to relive some of the insightful discussions? Check out this recap of key focuses from members Setupad! ?? https://lnkd.in/exQvA7Wf #PrebidCommunity #Adtech
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Publishers are the foundation on which our industry is built. ??♀? This isn’t to minimise the importance of advertisers, nor the liquidity they provide, but at pubX we think that the role of publishers is so much more than just the space they create to serve ads into, and that the industry suffers massively if they decline (even if advertisers still have other outlets for spend). ?? And so we urge a more publisher-centric worldview in developing (advertising) technology. ???? ??
What do we mean when we say PubTech? Hear our CEO?Andrew Mole outline the importance of a Publisher-Centric Worldview in building a better Advertising ecosystem ?? #PubTech #DMEXCO24 #AdTech
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Cred’s latest ad campaign featuring Rajamouli and David Warner is an unlikely pairing that surprisingly clicks. Dive into the article to uncover their refreshing chemistry. https://shorturl.at/dhQY0 #CredCampaign #UnlikelyPairing #DynamicDuo #SurprisingClick #CreativeCollaboration #AdvertisingMagic #UnexpectedSynergy #RefreshingChemistry #InnovativeMarketing
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New Post: Linktree acquires social media scheduler tool Plann - https://lnkd.in/gGCAEj6f - Link-in-bio platform Linktree announced Thursday that it has acquired social media scheduling tool Plann for an undisclosed amount. While Sydney, Australia-headquartered Plann will continue to operate as usual for now, Linktree is set to integrate its social scheduling tool into its platform in the coming months. This means that users will soon have access to ? 2024 TechCrunch. All rights reserved. For personal use only. - #news #business #world -------------------------------------------------- #MagicTheGathering #macos #mac #tradingcardgame - SellingIt(.)org ---> https://sellingit.org
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From humble beginnings to Industry experts: Pentableu makes its 8th anniversary. Dive into chapter 8 of Our success story and see how we’re trying to revolutionise the ad industry. Read more here: https://lnkd.in/dfTFwSDK Tarun Nainani Surabhi Raghavan Pratik Chhadwa #PBThangs #PBCompletes8
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This is year two of hearing directly from our founders on Viant's vision and product roadmap, through our Innovation event. I can tell you from my eight years at Viant, the momentum may be at an all time high. In under 20 minutes, you can get a sense for why (link to video below).
#Innovation24 is ON — join Founders Tim & Chris Vanderhook and experience Digital Advertising's Bold New Future: viantinc.com/innovation24 #FoundersMode #Bold #CTV #SPO #AdTech #DigitalAdvertising
Viant Innovation '24 Sizzle
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??Zero to Hero: The Story of Doubling Our Conversion Rates! I've got something super exciting to share with you all - a journey that took us from zero to hero in boosting user engagement at Tapsi in the Summer of 2023. It's not just a story; it's a blueprint for turning challenges into triumphs. Trust me, this one's a game-changer! ?? Dive into my latest Medium article, where I unravel the magic behind doubling our conversion rates. From the sweat and tears of planning to the euphoria of seeing results, this tale is filled with lessons, laughter, and a whole lot of heart. ?? Click the link below and let's dive in together! https://lnkd.in/gR9bqB-R #MarketingMagic #DigitalJourney #UserEngagement #InnovationInsights
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?? ID bridging is a hot topic in ad tech right now. Want to understand it better? Join Hillary Slattery, IAB Tech Lab’s Senior Director of Product Management for Programmatic, at #PROGIO NYC (Sept. 24-25th) as she breaks down what it means to bridge an ID in OpenRTB. Learn how IDs are introduced, where they appear in the bidstream, and how they align with industry standards. Don’t miss out—get the insights you need! Register today and save $300 using code SUMMER24.
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DataBeat ?????????????? Hashtag Labs’?? ???? ?????????????? ???????????? ???? ????% ?? ?? Discover how we optimized viewability and CTR to deliver measurable impact for HTL ?????????????? ?????????? ?????? ??????????????? ?? ???????????????? ????????: https://lnkd.in/gqxvySrN ?? ?????????????? ???? ?????????? ???????? ???? ?????????????? ????????????????????????? DataBeat can be your cost-effective extended team—focused on delivering measurable outcomes. ?? ?????????????? ?????? ???????? ??????????: https://lnkd.in/gz4iyQqb #DataBeat #CPMtrends #videoCPM #programmaticadvertising #publisherinsights #SSP #publishers #advertisingstrategy #digitaladvertising #adtech #programmaticadvertising #advertisingtechnology #ssp #adstxt #publisheroptimization #yieldmanagement #revenueoptimization #contextualadvertising #videoadvertising #inventoryoptimization #digitaltrends #advertisingdata #digitalmarketing
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Here's where the smart money's going in 2025 ?? [email protected] and we’ll help rethink your UGC strategy. ??? Book a Demo→ https://lnkd.in/gb528NSr ?? Contact Form→ https://lnkd.in/gPTpYbQc ?? Email Ad→ [email protected] #UGC #ContentMarketing #2025Trends #UGCTrends #PaidAds #VideoAds #UGCVideo
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