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Jaime Robinson, co-founder of Joan Creative, highlights in ADWEEK the progress in storytelling about women in films and advertising, noting that creative work directed at women has historically been lackluster but is now improving. Robinson encourages women creatives to continue raising the bar, emphasizing the commercial power of authentic and innovative storytelling for women. https://lnkd.in/e5Rv-uKf #women #creative #advertising

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