The Image Impact Group, LLC的动态

The best franchise brands have a process: ?? Marketing generates leads. ?? Development teams nurture relationships. Eventually, someone signs. But why does it take so long? Because for most brands, the first real moment of trust happens during a phone call. Until then, it’s… Just sales emails. Just digital brochures. Just “Let me know if you have any questions.” Buyers are flooded with franchise opportunities, waiting until the first call to build credibility is a losing strategy. What If Franchise Development Leaders Showed Up Before the First Call? Franchise brands invest in video. They create high-production commercials. They showcase franchisee testimonials. They highlight corporate culture. But where is the development team? Where are the faces that prospects will actually be speaking with? Where is the confidence, the credibility, the leadership—not of the brand, but of the people selling it? The brands that move buyers through the decision-making process faster aren’t just investing in corporate marketing. They’re putting their franchise development leaders front and center. What are you doing to maximize the impact of your development team? This is our specialty. Let's have a conversation about how that can look for your brand and for your bottem line.