Team Tastemakers的动态

Want to create product innovations that actually resonate? Avoid these common pitfalls by starting with a meaningful understanding of who you’re innovating for. Discover the key steps to developing people-centric innovation ideas that will actually make an impact. Written by our wonderful director in research and consulting, Rebecca Roth. Click here to read more. https://hubs.ly/Q02QZ1-V0 #innovation #productdevelopment #marketresearch

NielsenIQ uniquely excels with BASES, it’s one of the many capabilities that only NIQ can deliver in the marketplace. What does BASES do? BASES leverages datasets across consumer behavior, market dynamics, and overall competitive landscape to support brands on making informed and strategic product launches. Essentially eliminating the guesswork for your brands new product launch. New product launches are inherently expensive and contain some degree of risk, leveraging BASES insights can transform your product launch into a strategic investment backed by solid data. #SMB2024 #innovation #thefullview

Where do great digital product ideas come from? I’m proud to share a new webinar series by?my close friends and?our?product innovation leaders Courtney Sherman and Tim Juravich that will help you identify which ideas are likely to have the most impact on your business. Find inspiration as they share strategies to identify digital technology opportunities that truly resonate with customers.?Explore the webinar here:? https://lnkd.in/eNpjhZDY #DeloitteDigital #Innovation

True product innovation is a challenging feat to achieve and replicate. Let Twisthink be your mountain guide! Our expertise goes beyond inspiring new ideas and strategies; we can also kickstart the innovation flywheel within your organization. #Innovation #ProductDevelopment #Twisthink

Innovation is a vital part of every organization’s toolkit. Product innovation is just one of many avenues businesses can pursue to generate value and find new ways to grow. In this post, we analyze everything you need to know to ensure your product innovation efforts are successful and impactful, including how Sciforma helps you automate and simplify each step of the process. https://lnkd.in/eb3htEPw

??? Innovation Alert! ??? I recently came across an intriguing article by Drew Boyd on the nature of innovation—especially in the fields of marketing and product development. Boyd raises some thought-provoking points about how we often perceive innovation as something that requires an entirely new invention. However, he highlights a different approach: innovation as a renovation.??? That's right—innovation doesn't always mean inventing the wheel or discovering fire. It's more about rethinking and transforming existing resources into something game-changing. ?? Take, for instance, the concept of "Function Follows Form" (FFF), which Boyd discusses. This approach turns traditional product development on its head by suggesting we start with an existing form and imagine new functions for it. Imagine the possibilities! Could your coffee mug become the next tech gadget? ????? As technology professionals, it's easy to get caught up in finding the "next big thing." But perhaps our next breakthrough lies in the familiar, waiting to be rediscovered and repurposed. As we dive into this, let’s consider: ?? How can we apply the FFF model in tech innovation? ?? What "old" tech could be revamped for the new digital era? In a world eager for sustainability, rethinking and repurposing technology offer a path towards more efficient and responsible innovation. ???? ?? I'd love to hear your thoughts on this! Have you experienced or initiated innovation through renovation? What challenges or success stories can you share? Drop your insights, stories, or even wild ideas in the comments below! Let’s start a vibrant discussion on how we can turn the old into the gold, innovatively and sustainably. #InnovationMindset #TechnologyTrends #CreativeThinking #SustainabilityInTech #TechForGood

Presenting the future of product innovation! Unpacking the strategies and insights shared in the latest presentation. #ProductManagement

Check out what we've accomplished together in the first 2 months of the year! ?? From new products to new innovation insights, our January & February 2024 bimonthly report has a summary of what we've been up to in the past 2 months. Grab your copy of the report here ?? https://lnkd.in/gwSs-zBj #bimonthlyreport #innovation #achievements

"Excited to announce our latest product launch! ?? Our team has been working hard to bring you a game-changer in the industry. Thrilled to finally share it with all of you. Stay tuned for more updates! #ProductLaunch #Innovation #IndustryLeader"

Workshop Design Walkthrough: ProductCamp Innovation Workshop - Ok so I'll be demonstrating my Innovation Workshop at the upcoming ProductCamp Event, but here's the problem: The Innovation Workshop typically takes a minimum of 90 minutes and I have 50 minutes total for my session. Join my as I take you through my workshop design process and I work to condense my workshop for the ProductCamp Session.