Tata Consumer Products – North America的动态

?indians overcomplicate eating food. we only want indian food when we travel abroad and sushi when we are in india. ghar jaise taste karne waala khaana at restaurants and restaraunt waala khaana at home south indian food in north india and butter chicken in south india. we want five-star hotels to serve maa ke haath ki dal but also want mom to make five-star wali bukhara daal. and chai to start the day, survive the day and end the day. follow for more healthy food advie -------------------- post template - SuperPen post inspiration - the real sh*t gyan

Tradition Meets Innovation: Haldiram's’s Launches Sugar-Free Shrikhand! When it comes to Indian desserts, Haldiram’s has always been a name synonymous with authentic taste and trust. From Chamcham to Rasgulla, their sweets are a true reflection of our culinary heritage. But now, they’ve taken a bold step to cater to evolving consumer preferences with the launch of Sugar-Free Shrikhand! ?What’s Special? Rich & Creamy: The perfect texture and traditional flavors we all love. Guilt-Free Indulgence: No sugar, just pure delight! Affordable Luxury: Priced at just ?80 for a 250 gm pack, it’s easy on your pocket too. ? Did You Know? Shrikhand is a beloved dessert in Gujarati and Maharashtrian cuisine, made from strained yogurt and often infused with cardamom, saffron, and dry fruits. With this sugar-free twist, Haldiram’s keeps the tradition alive while addressing the needs of today’s health-conscious dessert lovers. ?Available Now: This delightful treat is already on shelves in parts of Maharashtra, Telangana, Madhya Pradesh, and Chhattisgarh. ??? What They Say: Sushil Agarwal, Director of Haldiram’s, shared, “For over 80 years, we’ve been known for our quality and taste. With Sugar-Free Shrikhand, we aim to bring the same satisfaction to every Indian palate while catering to dietary preferences.” ?? Alpas Insight: This move by Haldiram is a perfect example of how brands can innovate without compromising their heritage. It’s a reminder that tradition and innovation can coexist beautifully to meet changing consumer needs. ?? Tag a dessert lover or someone who’d love this sugar-free indulgence! Let us know in the comments: Which other Indian dessert would you love to see get a sugar-free makeover? #AlpasInsights #FoodInnovation #Haldirams #SugarFreeShrikhand #IndianDesserts #TraditionAndInnovation #FoodTech #HealthyEating

Appediet Series on Desi festival foods , Indian traditional foods -2 India’s diversity is reflected in its multitude of cultures, traditions, and festivals. One such unique festival -Veer phuli celebrated in Rajasthan and Gujarat highlights a special cuisine: Tikkad with ghee and jaggery. Tikkad, a thick roti made from wheat, is traditionally served with fresh cow ghee and jaggery. Ghee, rich in medium-chain fatty acids, supports gut health, while jaggery, high in iron, helps boost hemoglobin levels. Tikkad is often paired with Panchbheli dal, a nutritious blend of five pulses—chana, moong, urad, masoor, and toor dal—finished with a squeeze of lemon to aid digestion. While delicious and nourishing, this meal is calorie-dense, so it should be enjoyed in moderation. #traditionalfoodsofindia #rajasthanifoods #ghee #jaggerypowder #benefitsofghee #cowghee #cowgheebenefits #jaggerybenefits

Last month we launched our Gastro Taste of India range in Iceland Foods and Sainsbury's! ?? Earlier this year we launched the Gastro Taste of Asia range which has delivered over ￡2.8m of retail sales to the brand. It’s been the biggest launch in Frozen Fish so far this year. We wanted to further tap into the growing consumer interest in global cuisine, which now accounts for 30% of all lunch and evening meal occasions. Research showed us that 75% of all coated fish is consumed with chips, but 70% of shoppers would eat coated fish with rice or noodles if the flavour was right. As Indian food is one of the UK’s favourite cuisines, it seemed only right to expand the Gastro range further to bring these authentic, delicious flavours to the category and offer more options for consumers to enjoy the great taste and health benefits of seafood. Have you tried our Taste of India range yet? Take your pick of Masala Breaded Fish Fillets, Kerala Breaded Fish Fillets or Amritsari Street Food Tempura Battered Mini Fish Fillets. #TasteofAsia #NPD #GlobalCuisine #Retail

?? Hey, Did You Know? One of India’s beloved foods has shockingly ended up on a list of the “Worst Rated Dishes in the World”! ?? Can you guess which one? Hint: It’s wholesome, healthy, and a staple in many Indian households. You’ll be shocked to know the answer! ?? Stay tuned to discover which dish it is and why it deserves way more love and respect than this unfair rating! ?? Drop your guesses in the comments below! ?? #FoodFacts #IndianFood #DidYouKnow

Are you a Wai Wai fan? Then this for you to know! WAI WAI INDIA noodles was created by Binod Kumar Chaudhary in Nepal in 1984. It quickly became popular in India, especially in the North-East for its simple yet masaledaar flavour. Inspired by Thai instant noodles, the flavors were adjusted to suit local tastes. Expansion and Variety Over the past decade, Wai Wai has grown with seven manufacturing facilities across India, making it easily available in places like Hyderabad. New variants like Quick curries and Jain Masala cater to diverse preferences, while Veg Masala and Chicken Masala remain favourites. #MunchitLunchitSoupit Wai Wai’s versatility shines through its tagline. Whether eaten straight from the pack, as a noodle soup, or in a dry preparation, it's perfect for any occasion. Just crush, add hot water, and enjoy. Ideal for travel or a quick meal, it’s a simple, tasty option. Wai Wai's Market Impact Currently, Wai Wai holds a 28% stake in India's instant noodle market, generating an impressive annual turnover of ?8 billion ($96.2 million). From Wai Wai Bhel to unique noodle dishes, there’s something for everyone. Try it out and share your favourite recipe! Read More: Thekarostartup.com Join: 5,400 people who read such stories daily on our WhatsApp Newsletter: https://lnkd.in/g735dQsa #startupstories #foods #businessmedia #noodles

A food-listing/recommendation guide,?TasteAtlas, released two lists?that had the top and worst Indian food. #TasteAtlas #Malpua #Review #PantaBhat #IndianFood #Food

Around 82% of Indians prefer indulging in traditional sweets like rasmalai and shahi tukda following their meals, as indicated by a survey report conducted by the business-to-business (B2B) company SCANDALous Foods (ADITOF). The fondness for traditional sweets notably surpasses that for other dessert choices, with only 25% favoring chocolates, 10% for ice creams, and 20% for Western desserts like cakes. "Our latest survey reveals a clear preference for traditional Indian sweets, which reflect our rich heritage & culinary traditions. While Indians like novelty, they also value familiarity. As a result, we're focusing on classic sweets like mithai sundaes, shahi tukda, jalebi, and rabri," explained Sanket S, Co-Founder of Scandalous Foods. Read full story here: https://lnkd.in/gBV7P4wA #sweets #desserts #mithai #indiansweets Ashu Agrawal

Versatile, nutricious and flavorful.. all in one :)