Synchrony is honored to announce that several initiatives developed in partnership with Harmony Biosciences and collaboration with multiple agency partners were named as finalists for the 2024 PM360 Trailblazer Awards, across 5 noteworthy categories: · Consumer Website/Online Initiative: WAKIX.com – A Testament to Real Patients (Deerfield Group, Underscore Marketing) · Podcasts: In the Know: A Narcolepsy Mini-Podcast Making a Difference (BTK Communications Group) · Professional Campaign: WAKIXhcp.com – Optimizing the HCP Experience (Deerfield Group, Underscore Marketing) · Sales Aid: WAKIX Patient Case Study Series Binder – Optimizing the Delivery of Real-World HCP Education · Unbranded Campaign: The Science of Sleep, Wakefulness, and Narcolepsy – There’s More to Know Campaign (Deerfield Group, Underscore Marketing) We would like to congratulate our partners and all other finalists, and we look forward to October 3, when the winners will be announced at the Trailblazer Awards Gala. #PM360Trailblazers
