Staehle Media的动态

These days, creating content just to check a box won't get you far. You need a clear strategy that's mapped to business goals. The same is true for video marketing. Random videos put up on social probably won't move the needle for you. But a well thought out strategy involving different kinds of video? If done right, it absolutely could move the needle. Check out this edition of our newsletter to learn how to get started (link in comments). What's your current strategy look like? #videomarketing #contentmarketing #marketing #contenstrategy

Social Media is HARD. ?? There's so many criterias and social 'rules' that have to be followed. There's so many decisions in timing's, captions, editing. There's so many steps in producing a piece of content that represents your brand... So although this may sound like a bit of linkedin cheese, you have to be YOUR best. Producing YOUR content, at YOUR pace. If YOU need help with removing the friction that prevents your brand from thriving on socials, book a call with me @ (https://lnkd.in/et5ebTjS)

So, you think you don't have time to post content on Linkedin? Think again. This post is the easiest kind of post to create - a text post. It took me less than 90 seconds. And here I am in your feed. → Delivering something of value to attract my target audience → Building my brand This post might get 50 impressions, or it might get 50,000. Either way, where else can you get that kind of ROI on 90 seconds of your time? ___________ * What if you could use YouTube to generate high quality leads on autopilot? You can! Get the free guide from my profile page. * Follow me, Rob Deptford, for content marketing insights.

Best question I got today, "How do I create content that people want to save?" It's simple... if you know what you're doing. You may be asking, why would I care to increase my saves? If you're out in the marketing world you're undoubtedly aware of the heavy competition that's out there. If you want to multiply your reach and be on the top of people's minds whenever they may need your product/service, then saves are your answer. These are my top 5 secrets to creating content that people want to save ?? Share something interesting and fresh that your ideal clientele doesn't know or has never seen before. Post something refreshingly funny related to your niche, something that people haven't already seen in different forms all over social media. Start your post/caption with a number. "4 ways to..." Post informative content that is based on your field of expertise and unique personality. Share content that is very practical and easy to implement. Try one of these out and watch those saves increase instantaneously??

What you think your content strategy should be… Perfect posts. Endless planning. Advanced tools. What it actually needs: → Clear goals. → Simple execution. → Consistent effort. Here’s a framework: → Start with one platform. → Post twice a week religiously. → Track your engagement monthly. Stop overthinking. Start creating. Marketing is engaging with your market. Build momentum first. Scale your efforts second. Consistency wins every time. You’re welcome ?? P.S. This video went viral on Instagram. Curious to see how it resonates here? P.s.s: My pictures reach on LinkedIn far outperforms my videos. Visuals are striking better with my audience. Yet videos shows a different side of me.

We created the content For those following their passion and are looking for a side hustle these products are doing well in the market. So what works in this case: - A good content showcasing the product - The same content can be put in all your social media - The video clearly shows you how the product is, how it will look once worn, the quality, the texture, etc. What you need to sell is a business Instagram handle, video-based content showcasing the product, a call to action and make the products or procure them Amit Garga

One of the things I learnt almost late when I started on social media about content strategy is this: There is a kind of content you should create at every point you are in your business. For example, someone who is looking forward to getting qualified leads has a particular type of content they need to create. Someone looking to build their know, like and trust has a particular type of content they need to create. Someone looking forward to selling their products and services has a particular type of content they need to create. If your aim is to generate quality leads and you are only marketing your products and services back to back, chances are that people will ignore you. If you are not getting results, you may need to review your content strategy again.

Everyone tells you "shorter videos always perform better" But here's the truth! There's a popular belief in marketing that viewers have goldfish-like attention spans, so all videos should be as short as possible. I've seen this myth cost brands valuable engagement. While it's true that some platforms favour shorter content, application of this "rule" is dependent on one thing. The ideal video length depends on your content, platform, and audience. LinkedIn users, for example, often engage well with longer, more detailed content. The key is to make every second count, regardless of length. A compelling 5-minute video can outperform a mediocre 30-second clip any day. By freeing yourself from arbitrary time constraints, you can focus on telling your story effectively. This allows for more comprehensive explanations, stronger emotional connections, and ultimately, better conversion rates. You'll stand out in a sea of short, surface-level content. PS: What's been your experience with video length? Have you seen success with longer videos in your niche? PSS: If you need help creating your marketing videos, send me a DM with "VIDEOS", let's talk.

Can we all agree that these hooks are the worst? ???? “Your [content] sucks!” ???? Shame marketing is never a good decision.. Even if it stops the scroll.. It’s for the wrong reasons! Never sacrifice trust and your reputation for visibility. It. Ain’t. Worth. It. Instead grab your audiences attention for the RIGHT reasons. Here are some of my favourite hooks that are working right now (without shaming your audience!) Where you can use these hooks: → Cover slide of static image → Second slide of carousel → Visual hook on video → Spoken hook in video → Start of your caption Remember there is a difference between a negative hook and a hook that shames. Choose your words wisely. P.S What hooks give you the ick? Let me know ???? — Hey I’m Tara I post content marketing & social media tips served with a dash of sass! ????♀? Follow Tara Hewson ????♀? with caution: I can’t promise you won’t fall in love with showing up on socials!?