Smarty.Marketing的动态

Google Is Now Reducing AI in Search Results, According to New Research BrightEdge, a leading AI-powered SEO platform for enterprises, has some new exclusive research on how Google's AI Overviews—and AI in general—are impacting search. I sat down with BrightEdge founder and executive chairman Jim Yu to learn more about how AI is shaking up search. ?????????? ??????????????.??????

?? Dive into the evolution of search engines with our latest article! Discover how AI technologies like Google's BERT are reshaping the landscape of search and SEO. Learn about the potential for AI to replace traditional search methods and how forward-thinking businesses like Bear Atlantic Group are preparing for the future. ???? #AI #SearchEngines #SEO #Innovation #TechnologyTrends

Google Is Now Reducing AI in Search Results, According to New Research BrightEdge, a leading AI-powered SEO platform for enterprises, has some new exclusive research on how Google's AI Overviews—and AI in general—are impacting search. I sat down with BrightEdge founder and executive chairman Jim Yu to learn more about how AI is shaking up search. ?????????? ??????????????.??????

Google Is Now Reducing AI in Search Results, According to New Research BrightEdge, a leading AI-powered SEO platform for enterprises, has some new exclusive research on how Google's AI Overviews—and AI in general—are impacting search. I sat down with BrightEdge founder and executive chairman Jim Yu to learn more about how AI is shaking up search. ?????????? ??????????????.??????

Google Is Now Reducing AI in Search Results, According to New Research BrightEdge, a leading AI-powered SEO platform for enterprises, has some new exclusive research on how Google's AI Overviews—and AI in general—are impacting search. I sat down with BrightEdge founder and executive chairman Jim Yu to learn more about how AI is shaking up search. ?????????? ??????????????.??????

There's a lot of vapourware floating around in the AI space, and opinions that don't go much further than 'look at how AI can make a dumb video'. When I need a real, actionable, practical opinion on where we are in this space, I ask Dan. I then try to work out a way to make it sound just a little bit better :) So if you want to really understand what's going on, read this piece from Dan. You won't regret it.

I’ve been part of a lot of conversations lately about AI's impact on search and SEO. With so much noise out there, I thought I'd share my take on what’s really happening—and where the hype (or fear) may not quite line up with reality. If you’re curious, here are my thoughts: https://lnkd.in/gDRCgnft #AI #Search #SEO #TechThoughts

Schema markup is losing its edge in the AI era. Schema has been crucial for SEO, enabling rich results and improving search visibility. 72.6% of first page Google results use schema, yet only 30% of websites utilize it (source: Backlinko), aka it still matters for first page Google rankings. Pages with schema see 40% higher CTRs and 2.7x more organic traffic (source:SingleTone/Blue tone media). However, the big assumption, and I used to bet on this horse, too, was that it is also relevant for AI readiness. It turns out not really. Rather than relying on schema, AI optimization will focus on semantic content structuring, NLP-driven clarity, and entity-based content strategies. I don't want to nag, but Google has been using this for over 5 years while everyone cared so much for keyword-to-keyword mapping and several backlinks. Is there still traffic and monetary value in marking up with schema? Yes. Is it part of preparing for the AI search? Most likely, no. Follow the colleagues I mention in the comments for detailed follow up and analysis.

AI isn’t going to save the world, but it’s going to fundamentally change search. And those of us who care about the findability of our information need to start thinking about how AI training and inferencing is influenced by the content we generate. SEO is not the future. AI Optimization (AIO) is. https://lnkd.in/eYJtjRve

Curious about how AIO and AI-driven search may change user behaviour and the SERPs? "Users will be divided into those who want a little information from AI and then the others who want specialist in-depth knowledge. Being able to discern where you fit into this scenario and being able to create a strategy around this is how you can adapt." https://bit.ly/3WHwMtj #seotips #seo #marketing