Despite a much lauded decision to not raise the price of a stamp in this coming January, the USPS will be bumping up postage prices in July 2025. And if you're looking for some tips on what you can do to keep your costs under control, here are just a few tips, tricks, and tactics you can embrace. https://lnkd.in/gSGubHpz
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USPS mail price hikes driving away more customers than predicted, study finds: USPS is underestimating how much recent mail price hikes are driving away some of its biggest customers, an industry report finds. The post USPS mail price hikes driving away more customers than predicted, study finds first appeared on Federal News Network. #FedearlNewsRadio #News
USPS mail price hikes driving away more customers than predicted, study finds
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Let's face it: Rising USPS rates are a major downer. Whether you're a casual letter mailer like me or a #marketer overseeing a direct mail budget, think I can confidently say none of us want to pay more. If you're the latter, I'd love to set up a time to chat. The below article is a great overview of how Quad can help offset the rising costs, but I'd love to get more personal to you and your business's needs.
Coping with postal increases: How direct marketers can adapt through optimization and efficiency
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USPS mail price hikes driving away more customers than predicted, study finds: USPS is underestimating how much recent mail price hikes are driving away some of its biggest customers, an industry report finds. The post USPS mail price hikes driving away more customers than predicted, study finds first appeared on Federal News Network. #FederalNewsRadio #Management
USPS mail price hikes driving away more customers than predicted, study finds
https://federalnewsnetwork.com
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USPS mail price hikes driving away more customers than predicted, study finds: USPS is underestimating how much recent mail price hikes are driving away some of its biggest customers, an industry report finds. The post USPS mail price hikes driving away more customers than predicted, study finds first appeared on Federal News Network. @Poseidon-US #FedearlNewsRadio #News
USPS mail price hikes driving away more customers than predicted, study finds
https://federalnewsnetwork.com
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?? As USPS postage rates continue to climb over the years, businesses relying on direct mail are facing new challenges. But fear not! #Darwill’s got your back. With our expertise in #directmail solutions, we're equipped to help businesses seamlessly navigate price increases. From mailing based on customer data to leveraging #USPS promotions and incentives, we'll ensure your campaigns remain cost-effective without compromising results. We’ll tackle #postagerate increases together and keep your direct mail campaigns soaring! ??
What to Know About the USPS Postage Increase | Darwill, Inc.
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The recent postal price increases are driving away business and lowering profits for the USPS. With direct mail and catalogs being highly cost-sensitive, these hikes have led to a drastic drop in volume. Did you know? More than 65% of a catalogs cost goes to postage. How have these price changes affected your business? #DirectMail #PostalPrices
The Case for Rolling Back Catalog Postage Prices
https://www.piworld.com
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If you're questioning whether the USPS Mail Growth Incentives are worth it, we break it down with a couple examples! ?? Example 1: You mail 800,00 pieces in 2023. You mail 1,100,000 pieces in 2024. You earn a 30% credit on the 100,000 pieces (over the 1M minimum). If postage averaged $0.23, you would earn a credit of $6,900 to be used towards postage of the same class prior to December 2025. Example 2: You mail 2,000,000 pieces in 2023. You mail 3,200,00 pieces in 2024. You earn a 30% credit on the 1,200,000 piece increase year-over-year. If postage averaged $0.23, you would earn a credit of $82,800 to be used towards postage of the same class prior to December 2025.
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US MAIL TRAFFIC REPORT OCTOBER 14, 2024 USPS SERVICE PERFORMANCE IMPROVES A BIT WHILE CLEAN UP GOES ON IN THE SOUTH USPS service performance remained largely unchanged from the prior week.?Seriously damaged areas such as Asheville represent a small percentage of delivery points and have had little impact on overall service performance measurement.??Mail volume is heavy with political mail as the dominant contributor.?Do keep in mind that we measure when the mail is delivered – or more accurately when a piece is given to the carrier for delivery, so we may yet see some delayed impact from Helene and Milton as affected areas come back up. Marketing Mail performance was generally strong, although Marketing Mail letters crept down a bit for on-time performance.?Not to a meaningful degree, but worth watching. Volume is heavy and we expect it to get heavier up until the election.
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Are you feeling the pinch of rising postal rates? If you’re a commercial or direct mail printer, you know how challenging it can be to keep your costs down and your customers happy. But don’t despair - there are ways to optimize your mail and make it more effective, even with higher postage prices. In this article, you’ll learn some of the best practices and strategies to mitigate the impact of postal rate hikes, such as: ?? How to leverage the USPS discount programs and incentives ?? How to test and refine your mail pieces and messages ?? How to communicate the value and results of direct mail to your clients ?? How to compare the costs of direct mail with other marketing channels Don’t let postal rates stop you from harnessing the power of print. Read this article and discover how you can make direct mail work for you and your customers. READ NOW: https://bit.ly/3wA7MtB PS- Want a list of upcoming discounts? Click into the article and find out how you can save on your next mailing campaign.
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?? Did you know? The United States Postal Service postage rate increases will go into effect on July 14, 2024. We know how important it is to keep your mailing costs down, so we're here to help you navigate these changes and find the best rates available. One great way to offset these higher costs is through the USPS’s Informed Delivery? incentive program. This program offers a 4% discount on qualifying mailings, which can add up to significant savings. If you have any questions or need assistance with these changes, we’re here to support you every step of the way! Click the link in the comments to download a complete chart of postal rate changes. Do you need help planning your next campaign to maximize postage savings? #postage #marketing #directmail #variabledata #mail
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