Our clients become Real-Time Businesses by practicing collectively seeing, swarming, and solving problems real-time, and then sharing learnings systemically, until this High-Velocity Learning Dynamic becomes ingrained in how they do their work. We can help you do the same.
Real-time businesses — organizations that can respond immediately to opportunities and challenges by executing key business processes — have several advantages. They are better able to satisfy customers’ and employees’ preferences for getting answers right away rather than waiting a few days. And making data readily available and giving product teams the tools to iterate quickly helps enterprises stay on top of market trends and a step ahead of the competition. A recent brief from MIT CISR (MIT Center for Information Systems Research) highlights the benefits of operating as a real-time business. An MIT CISR and Insight Partners study of nearly 260 companies found that those ranked in the top 25% for their real-time business operations had 62% higher revenue growth and 97% higher profit margins than those ranked in the bottom 25% of real-time operations. For the study, CISR chairman and senior research scientist Peter Weill, United Airlines chief information officer Jason Birnbaum, and researchers Elizabeth van den Berg and Maxime de Planta looked at how United Airlines implemented real-time business operations that have resulted in customer experience ratings nearly twice the industry average.