I was recently on the hiring side of things for a new #marketing role at my company, and there was a lot I learned about the job market (and myself) throughout the process.
If you're looking for a new role or opportunity (or know someone who is), I hope this list of takeaways can help.
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Note: This was for a remote Sr. Marketing Writer role in the?#b2b #tech?space.
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?? 1. Lots of Applicants Were Taking Steps Down
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The job market is tough right now, and things seem more?competitive than ever - particularly on the marketing side of things I was hiring for.
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Many of the applications I reviewed, and applicants I talked to, were coming from higher level titles (and had the experience to match).?
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Some were looking for focus, some were looking to attach to a larger company, some noted how?#AI?was already effecting the outlook of their career path.
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?? 2. Salary Expectations Need to Align
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In my position I have to establish a budget for the role at the outset (before the job posting goes live). And with a lot of applicants in our pool, I’ll admit that this was one of the first filters I had to set. Sometimes I would see salary expectations align with the title adjustments noted above, often times I wouldn’t.?
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The few that our recruiter and I were able to get past screening, hit a balance between experience and salary expectations. Another dynamic is the location applicants were applying from (and how well that does or doesn’t track with a company’s regional pay scales).
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?? 3. Cover Letters and Portfolio Sites Mattered
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I’m not sure how many hiring managers are like me, but cover letters and portfolio sites gave me the extra context I needed for selecting applications I wanted to take to the next step. In the best cover letters, I could sense an applicant’s passion for the role and fit for our area of work. In the best portfolio sites, work was categorized well and great examples were displayed to show the range of content types the writer had experience with (reports, blogs, videos, presentation decks, etc) and the many departments they collaborated with to help produce them.
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? 4. Timing is Critical on All Sides?
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We had a majority of applicants pile in at the start (if I were to guess, I’d say we got 80% in the first two weeks). When the recruiting process starts, I know I’m trying to make quick decisions to not leave any candidates in the balance too long.?I also don't want to risk losing any of my top candidates through the passage of time.
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There's risks on all sides, and the reality is that applications showing up later in the process are at a bit of a disadvantage.
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?? Anyone else been on the hiring side of things, recently? What considerations and insights would you add for current #jobseekers?
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P.S. If you're hiring for any writing roles, send me a DM. There were a few great candidates I came across in the process that I'd be happy to send your way.
Founder at Project Casting / Livy AI
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