We are excited to share that bitewell, one of our portfolio companies, launched a groundbreaking project in collaboration with Kroger?today!?This partnership marks a significant step forward in food quality innovation and nationwide nutrition security. I am very proud of Samantha Alexander and her team at bitewell who have worked hard to make this happen. As of?today, all Kroger shoppers will be able to see the FoodHealth?Score?integrated directly into products. This milestone means millions?of shoppers will engage with the FoodHealth Score every week, helping them make smarter food choices. Watch how it works.
Kroger & Bitewell FoodHealth Score
https://www.loom.com
Huge.
What a great collab to help consumer education and understanding around health and nutrition, with easily accessible information.
This is incredible. Thanks for sharing Tim
This is fantastic
Thank you, Tim ?? ??
Love this!
This is awesome!
So cool! Tim Schigel! I’d love to help with their PR!
Aviation Pioneer- Founder and first President of Comair Airlines and the visionary CEO of Enterprise Airlines, also known as America’s “Corporate Commuter“. Enterprise spearheaded the U.S. regional jet revolution.
3 周Put it in terms everyone can understand… Why not correlate and calculate the intake of calories/ per serving on the box and the exercise required to burn off those calories? E.g. Eat a 100 calorie serving of the food of your choice and you would have to run 1, ten minute mile or do 200-300 push-ups to burn those calories. That would be extremely useful and an eye opener.