Red Thread PR的动态

Based in Florida

Yup. I spent over 5 years working my tail off to show B2B executives how true this was. It was a hard sell that I gave up on earlier this year. Now, I spend all of my attention on offering our services to PR & marketing executives. We all speak the same language, understand the same strategies, and execute the same tactics. My business is growing better, and I'm WAY less stressed. PR is PR. Industry doesn't matter - skill at PR does. #PR #CustomerService #Sales

PR is PR

I love this post! Thanks Sarah Kissko Hersh (and an old friend for commenting on it). PR people are also good at being inspired by great content around them - and remixing it: "PR is PR is PR. With very few exceptions, if you can successfully do PR/comms in one industry you can successfully do PR/comms in any industry." Over the years I've worked for clients in: Architecture and design B2B B2C Nonprofits The study of sport in society Libraries Sound systems for home, office and beyond Smart city networked sensors on lampposts Snowskate shaped like a skateboard Public companies Private companies Start-up companies Entertainment marketing Sailing center NASCAR driver Professor at UCal-Berkeley Tech Adtech Fintech Martech Medtech Military and aerospace tech Social media tech Travel and hospitality tech Luxury Cybersecurity Dogs for security HVAC and heat pumps AI-powered neural sensing platform And more (even Deborah Henson-Conant who reinvented ways to play and wear the jazz harp). The principles are the same, and they are transferable (and teachable). New media relationships can be made. Old media relationships should age like fine wine. Businesses can be grown. So if you're hiring a PR person or PR agency partner, prioritize things like: Chemistry fit Attitude Writing skills AI skills Work ethic Life ethic Work/Life balance Curiousity Creativity Collaboration Communication Genuine interest in following news Genuine interest in making news Tenacity Agility Strategic acumen Fun Past success.

I 100% resonate with this! A skilled communicator with deep experience can thrive in any industry. The core principles of PR remain the same—understanding your audience, crafting compelling narratives, and building strong relationships. While each industry has its nuances, a seasoned PR professional can adapt and succeed across the board. PR is PR, no matter the field.

Completely agree with this! Perfectly put. I believe a varied PR background and time spent across different industries only adds to one’s strength and often fresh perspectives they bring to a role. ??????? #PR #PublicRelations #Comms #Communications #skills #jobs #transferableskills #industry

Completely agree with this perspective! My journey in PR so far has spanned across multiple industries, and I've found that the core principles of PR are truly universal. Whether it's crafting compelling narratives or building strong media relationships, the skills we develop are adaptable and transferable across any field. When selecting a PR professional to join your team, it's crucial to look beyond just industry experience. Prioritizing attributes, such as those outlined by the author of the post, can make all the difference. These are the qualities that drive success and enable PR professionals to thrive in any environment!

? Need to amplify your organization's story? Do you dream of your organization appearing on national and local talk shows? My public relations agency specializes in media relations, ensuring your message reaches the right audience through strategic storytelling. ?? With 24 years of industry experience, I have built relationships with journalists, editors and influencers, increasing the likelihood of media coverage. ?? What are the benefits of working with a consultant? 1. Cost-Effectiveness: Hiring a PR consultant can be more economical than employing a full-time employee. You only pay for the services you need without the added costs of salaries, benefits and other employee-related expenses, which is especially beneficial for small to medium-sized businesses with limited budgets. 2.?Flexibility and Knowledge: PR consultants bring a wide range of knowledge and can handle specific projects or campaigns. We have a fresh perspective and specific skills that in-house staff may not provide. 3. Broad Network and Experience: PR consultants bring a diverse portfolio of clients across various industries. We bring established media connections and proven strategies from working with different clients, which can accelerate your PR efforts and result in more impactful coverage. Partner with me to help you and your organization shine in the spotlight. Looking forward to connecting! Check out my one-pager and profile for more details. ? (P.S. my website is currently under construction.) #MediaRelations #PublicRelations #PRConsulting #BrandAwareness #PRAgency

Hiring a PR agency won't help until you commit to the engagement. Innumerable companies hire PR agencies feeling they have played their part. "Now, the agency should make us famous" is a common belief among such companies. The truth is hiring a PR agency was just the beginning of your PR journey. Now comes the difficult part of adhering to their advice. #PublicRelations #StrategyVerse #Marketing

#BeyondSpotlight ???? Decoding the way you need to hire a PR company - Hiring a PR (Public Relations) company involves several key steps to ensure you find the right fit for your needs and goals, here are some steps that we follow in our company: 1. Assess your needs and research the potential PR firms 2. Check their reputation, experience and determine your budget 3. Connect with them and ask for proposals based on their alignment with your goals and budget 4. Check references and negotiate the terms of the contract including services provided, pricing structure, timeline, and expectations 5. Monitor Progress and review the PR firm's performance against agreed-upon metrics By following these steps, you can effectively navigate the process of hiring a PR company and find one that can help enhance your brand's reputation and visibility. #BeyondMarketing #BeyondSpotlight #PR #PRMarket #PANIndia #Lifestyle #Luxury #Hospitality #TravelandTourism