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Kate Cullen, PhD, MRes, and Isobel Owens-Smith, MSc, will be presenting on The Cost of Innovation: Evaluating the Evolution of Willingness-to-Pay for CAR-T Therapies in Germany at ISPOR 2024. Don't miss this opportunity to gain critical insights into the evolving landscape of CAR-T therapy reimbursement! Join us at Poster Session 5 on Wednesday, November 20, 2024, from 9:00 AM to 10:00 AM to explore the changing dynamics of CAR-T therapy pricing and reimbursement in Germany since 2018. Our analysis provides valuable insights into how the German market has adapted to these groundbreaking therapies since their introduction. Understanding these trends is essential for: ? Developing effective pricing and market access strategies ? Anticipating future reimbursement challenges for innovative therapies ? Balancing innovation with healthcare system sustainability Don't miss this opportunity to stay ahead of the curve in the rapidly evolving field of cell and gene therapies. Our experts will be available to discuss how these findings can impact your specific projects and challenges. Ready to optimize your approach to innovative therapy development and commercialization? Let's connect at ISPOR 2024 and schedule a meeting to explore how these insights can benefit your organization. ?? ?? ?? #ISPOR2024 #CART #MarketAccess #HealthcareInnovation #Reimbursement

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