Raj Shah的动态

Pitching to KeHE Distributors? Here are your Dos and Don’ts Partnering with KeHE can open doors to 31,000+ retail stores nationwide, including Sprouts, Albertsons, and Target. Here’s what you need to know before you pitch to make the most of this opportunity! ? DO: Show Proof of Demand KeHE wants to know that your product will perform well on shelves. Show strong sales numbers from existing stores and regions to prove demand. ? DON’T: Jump in Too Early KeHE expects high fulfillment rates and efficient operations. Only approach them when your supply chain can handle larger, consistent orders without issues. ? DO: Tap into KeHE’s Marketing Programs From trade shows to specialized promotions, KeHE offers great tools for visibility. Joining these programs can help drive your brand’s success from the start. ? DON’T: Neglect Pricing & Margins KeHE’s fees and promotions can impact your margins, so be sure to calculate carefully and ensure your product’s pricing structure is ready to handle these costs. Expanding with KeHE is a big step for any brand, but preparation and timing are key. Has your company succeeded already? If so, tell us in comments. #KEHE #distribution #salesstrategy #CPG #foodandbeverage

This is an interesting article about "grocery" competition. This thought process also applies to brands and how you define competition. Time to think beyond how your product solution has always been defined and get into the mind of the consumer and their "job to be done"

Finding the right sales approach for your business is so key for your success as a product based business. For some, #ecommerce is where you want to be. For others, selling to #specialty stores is where you're going to make a big impact. For others, it's selling #wholesale through #brokers and #distributors or maybe selling directly to stores yourself. There is no one size fits all. It's about what makes sense for your brand, your goals, your product and shopper. This week inside the Inner Circle Sabrina Elliott shared what selling your #cpg food brand in stores looks like and how to make sure you're set up for selling success. Such a great session with loads of insights to help food founders thrive in stores.

What’s going to be the biggest challenge facing grocers over the next five years? According to the findings of the 2024 U.S. eGrocery 5-Year Sales Forecast from Brick Meets Click (and sponsored by Mercatus), increased competition from big retailers, especially Walmart, will continue to pose a threat to regional grocers and independents. Fortunately, the report doesn’t stop at merely identifying the problem. It also provides several other data points and projections that can be used by grocers to develop strategies for overcoming this challenge and reclaiming your market share, including: Focusing on improving customer experience and service quality rather than trying to compete on price points with larger retailers. Utilizing customer data to increase order frequency from MAUs, including personalized product recommendations. Investing in Pickup as the preferred eGrocery receiving method and marketing these services more aggressively to align with consumer demand for convenience, cost-effectiveness and control. Want to learn how to implement these strategies and position your grocery business for success over the next five years? Watch our latest webinar discussing this important annual report and read our full analysis by clicking here: https://mct.media/3w7a2bE

AlixPartners views private brands as a $100 billion opportunity for U.S. grocery over the next 5-10 years — but many retailers aren't prepared to take full advantage. Striking the right manufacturer partnerships will be the difference for grocers that succeed in building value-creating, traffic-driving private brand programs. Check out the full article for a deep dive on the structural impediments that have historically limited private brands in the U.S. and the ways manufacturers can help. https://lnkd.in/ebsmWFW6 #grocery #retail #privatebrands #brandstrategy #PLMA

AlixPartners views private brands as a $100 billion opportunity for U.S. grocery over the next 5-10 years — but many retailers aren't prepared to take full advantage. Striking the right manufacturer partnerships will be the difference for grocers that succeed in building value-creating, traffic-driving private brand programs. Check out the full article for a deep dive on the structural impediments that have historically limited private brands in the U.S. and the ways manufacturers can help. https://lnkd.in/e-y9qPdB #grocery #retail #privatebrands #brandstrategy #PLMA

ALDI USA's president laid out the retailer's vision for US growth, focusing on speeding up innovation and "not playing games" with consumers, during his keynote address at the PLMA - Private Label Manufacturers Association tradeshow this week. FoodNavigator-USA sat down with Dave Rinaldo following the keynote to?discuss the retailer's expansion plans, the need for private label innovation and why transparency is key to winning consumers now. Read more here:?https://lnkd.in/gbmKY5ck #PLMA #Aldi #PrivateLabel #FoodandBeverageIndustry #PrivateLabelFood #FoodManufacturing

At #PLMA earlier this week, ALDI USA's president laid out an aggressive growth plan for the private label retailer in a keynote session with a focus on speeding up innovation, working with food manufacturers in the process and not playing games with consumers. To learn more about the retailers' growth plans, make sure to clickthrough the article! #Aldi #PLMA2024 #PrivateLabel #FoodandBeverageIndustry #Grocers #Retailers #FoodManufacturing

"Big Lots has completed a deal that will save up to 400 of its approximate 950 stores from going out of business. The closeout retailer said that it has successfully closed its?sale agreement?with Gordon Brothers Retail Partners that will enable Variety Wholesalers to acquire between 200 and 400 Big Lots stores and up to two distribution centers. Variety plans to operate the stores under the Big Lots brand."

AlixPartners views private brands as a $100 billion opportunity for U.S. grocery over the next 5-10 years — but many retailers aren't prepared to take full advantage. Striking the right manufacturer partnerships will be the difference for grocers that succeed in building value-creating, traffic-driving private brand programs. Check out the full article for a deep dive on the structural impediments that have historically limited private brands in the U.S. and the ways manufacturers can help. https://lnkd.in/gvhdizhR #grocery #retail #privatebrands #brandstrategy #PLMA